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You May Also Like

Author : Tom Vanderbilt
Publisher : Vintage
Page : 344 pages
File Size : 36,54 MB
Release : 2016-05-10
Category : Social Science
ISBN : 0307958256

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Why do we get so embarrassed when a colleague wears the same shirt? Why do we eat the same thing for breakfast every day, but seek out novelty at lunch and dinner? How has streaming changed the way Netflix makes recommendations? Why do people think the music of their youth is the best? How can you spot a fake review on Yelp? Our preferences and opinions are constantly being shaped by countless forces – especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate, and what all this tell us about ourselves. With a voracious curiosity, Vanderbilt stalks the elusive beast of taste, probing research in psychology, marketing, and neuroscience to answer myriad complex and fascinating questions. If you’ve ever wondered how Netflix recommends movies or why books often see a sudden decline in Amazon ratings after they win a major prize, Tom Vanderbilt has answers to these questions and many more that you’ve probably never thought to ask.

You May Also Like

Author : Tom Vanderbilt
Publisher : Simon and Schuster
Page : 468 pages
File Size : 22,34 MB
Release : 2016-06-30
Category : Self-Help
ISBN : 1471100073

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‘A luminously intelligent exploration of the paradoxes of pleasure' – Guardian Everyone knows his or her favourite colour, the foods we most enjoy, and which season of The Sopranos deserves the most stars on Netflix. But what does it really mean when we like something? How do we decide what's good? Is it something biological? What is the role of our personal experiences in shaping our tastes? And how do businesses make use of this information? Comprehensively researched and singularly insightful, You May Also Like delves deep into psychology, marketing and neuroscience to answer these complex and fascinating questions. From the tangled underpinnings of our food choices, to the discrete dynamics of the pop charts and our playlists, to our non-stop procession of 'thumbs' and 'likes' and 'stars,' to our insecurity before unfamiliar works of art, the book explores how we form our preferences - and how they shape us. It explains how difficult it is, even for experts, to pinpoint exactly what makes something good or enjoyable, and how the success of companies like Netflix, Spotify and Yelp! depends on the complicated task of predicting what we will enjoy. Like Traffic, this book takes us on a fascinating and consistently surprising intellectual journey that helps us better understand how we perceive and appreciate the world around us.

Pretentiousness

Author : Dan Fox
Publisher : Coffee House Press
Page : 170 pages
File Size : 41,25 MB
Release : 2016-04-05
Category : Art
ISBN : 156689428X

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Pretentiousness is the engine oil of culture; the essential lubricant in the development of all arts, high, low, or middle.

Start with Why

Author : Simon Sinek
Publisher : Penguin
Page : 257 pages
File Size : 25,99 MB
Release : 2011-12-27
Category : Business & Economics
ISBN : 1591846447

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The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

You May Ask Yourself

Author : Dalton Conley
Publisher : W. W. Norton
Page : 0 pages
File Size : 31,44 MB
Release : 2017
Category : Sociology
ISBN : 9780393614282

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The untextbook that teaches students to think like sociologists.

Like Brothers

Author : Mark Duplass
Publisher : Ballantine Books
Page : 320 pages
File Size : 40,49 MB
Release : 2018-05-08
Category : Biography & Autobiography
ISBN : 1101967722

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The multitalented writers, directors, producers, and actors (as seen on The League, Transparent, and The Mindy Project) share the secrets of their lifelong partnership in this unique memoir. “A book that anyone will love . . . You can enjoy it even if you have no idea who the Duplass brothers are.”—Janet Maslin, The New York Times Whether producing, writing, directing, or acting, the Duplass Brothers have made their mark in the world of independent film and television on the strength of their quirky and empathetic approach to storytelling. Now, for the first time, Mark and Jay take readers on a tour of their lifelong partnership in this unique memoir told in essays that share the secrets of their success, the joys and frustrations of intimate collaboration, and the lessons they’ve learned the hard way. From a childhood spent wielding an oversized home video camera in the suburbs of New Orleans to their shared years at the University of Texas in early-nineties Austin, and from the breakthrough short they made on a three-dollar budget to the night their feature film Baghead became the center of a Sundance bidding war, Mark and Jay tell the story of a bond that’s resilient, affectionate, mutually empowering, and only mildly dysfunctional. They are brutally honest about how their closeness sabotaged their youthful romantic relationships, about the jealousy each felt when the other stole the spotlight as an actor (Mark in The League, Jay in Transparent), and about the challenges they faced on the set of their HBO series Togetherness—namely, too much togetherness. But Like Brothers is also a surprisingly practical road map to a rewarding creative partnership. Rather than split all their responsibilities fifty-fifty, the brothers learned to capitalize on each other’s strengths. They’re not afraid to call each other out, because they’re also not afraid to compromise. Most relationships aren’t—and frankly shouldn’t be—as intense as Mark and Jay’s, but their brand of trust, validation, and healthy disagreement has taken them far. Part coming-of-age memoir, part underdog story, and part insider account of succeeding in Hollywood on their own terms, Like Brothers is as openhearted and lovably offbeat as Mark and Jay themselves. “Wright. Ringling. Jonas. I’m sure you could name a bunch of famous brother teams. They’re all garbage compared to Mark and Jay. I can’t wait for you to read this book.”—from the foreword by Mindy Kaling

Darkness at Chancellorsville

Author : Ralph Peters
Publisher : Macmillan + ORM
Page : 416 pages
File Size : 49,24 MB
Release : 2019-05-21
Category : Fiction
ISBN : 1466884037

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Ralph Peters' Darkness at Chancellorsville is a novel of one of the most dramatic battles in American history, from the New York Times bestselling, three-time Boyd Award-winning author of the Battle Hymn Cycle. Centered upon one of the most surprising and dramatic battles in American history, Darkness at Chancellorsville recreates what began as a brilliant, triumphant campaign for the Union—only to end in disaster for the North. Famed Confederate Generals Robert E. Lee and Stonewall Jackson bring off an against-all-odds surprise victory, humiliating a Yankee force three times the size of their own, while the Northern army is torn by rivalries, anti-immigrant prejudice and selfish ambition. This historically accurate epic captures the high drama, human complexity and existential threat that nearly tore the United States in two, featuring a broad range of fascinating—and real—characters, in blue and gray, who sum to an untold story about a battle that has attained mythic proportions. And, in the end, the Confederate triumph proved a Pyrrhic victory, since it lured Lee to embark on what would become the war's turning point—the Gettysburg Campaign (featured in Cain At Gettysburg). At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

Several Short Sentences About Writing

Author : Verlyn Klinkenborg
Publisher : Vintage
Page : 226 pages
File Size : 37,41 MB
Release : 2013-04-09
Category : Language Arts & Disciplines
ISBN : 0307279413

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An indispensable and distinctive book that will help anyone who wants to write, write better, or have a clearer understanding of what it means for them to be writing, from widely admired writer and teacher Verlyn Klinkenborg. Klinkenborg believes that most of our received wisdom about how writing works is not only wrong but an obstacle to our ability to write. In Several Short Sentences About Writing, he sets out to help us unlearn that “wisdom”—about genius, about creativity, about writer’s block, topic sentences, and outline—and understand that writing is just as much about thinking, noticing, and learning what it means to be involved in the act of writing. There is no gospel, no orthodoxy, no dogma in this book. Instead it is a gathering of starting points in a journey toward lively, lucid, satisfying self-expression.

Hillbilly Elegy

Author : J. D. Vance
Publisher : HarperCollins
Page : 270 pages
File Size : 32,79 MB
Release : 2018-05-01
Category : Social Science
ISBN : 0062872257

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THE #1 NEW YORK TIMES BESTSELLER IS NOW A MAJOR-MOTION PICTURE DIRECTED BY RON HOWARD AND STARRING AMY ADAMS, GLENN CLOSE, AND GABRIEL BASSO "You will not read a more important book about America this year."—The Economist "A riveting book."—The Wall Street Journal "Essential reading."—David Brooks, New York Times Hillbilly Elegy is a passionate and personal analysis of a culture in crisis—that of white working-class Americans. The disintegration of this group, a process that has been slowly occurring now for more than forty years, has been reported with growing frequency and alarm, but has never before been written about as searingly from the inside. J. D. Vance tells the true story of what a social, regional, and class decline feels like when you were born with it hung around your neck. The Vance family story begins hopefully in postwar America. J. D.’s grandparents were “dirt poor and in love,” and moved north from Kentucky’s Appalachia region to Ohio in the hopes of escaping the dreadful poverty around them. They raised a middle-class family, and eventually one of their grandchildren would graduate from Yale Law School, a conventional marker of success in achieving generational upward mobility. But as the family saga of Hillbilly Elegy plays out, we learn that J.D.'s grandparents, aunt, uncle, sister, and, most of all, his mother struggled profoundly with the demands of their new middle-class life, never fully escaping the legacy of abuse, alcoholism, poverty, and trauma so characteristic of their part of America. With piercing honesty, Vance shows how he himself still carries around the demons of his chaotic family history. A deeply moving memoir, with its share of humor and vividly colorful figures, Hillbilly Elegy is the story of how upward mobility really feels. And it is an urgent and troubling meditation on the loss of the American dream for a large segment of this country.

Why Be Happy When You Could Be Normal?

Author : Jeanette Winterson
Publisher : Open Road + Grove/Atlantic
Page : 152 pages
File Size : 17,50 MB
Release : 2012-03-06
Category : Social Science
ISBN : 0802194753

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A New York Times bestseller: The “magnificent” memoir by one of the bravest and most original writers of our time—“A tour de force of literature and love” (Vogue). One of the New York Times’ “50 Best Memoirs of the Past 50 Years” Jeanette Winterson’s bold and revelatory novels have established her as a major figure in world literature. Her internationally best-selling debut, Oranges Are Not the Only Fruit, tells the story of a young girl adopted by Pentecostal parents, and has become a staple of required reading in contemporary fiction classes. Why Be Happy When You Could Be Normal? is a “singular and electric” memoir about a life’s work to find happiness (The New York Times). It is a book full of stories: about a girl locked out of her home, sitting on the doorstep all night; about a religious zealot disguised as a mother who has two sets of false teeth and a revolver in the dresser, waiting for Armageddon; about growing up in a north England industrial town now changed beyond recognition; about the universe as a cosmic dustbin. It is the story of how a painful past, rose to haunt the author later in life, sending her on a journey into madness and out again, in search of her biological mother. It is also a book about the power of literature, showing how fiction and poetry can form a string of guiding lights, or a life raft that supports us when we are sinking. Witty, acute, fierce, and celebratory, Why Be Happy When You Could Be Normal? is a tough-minded story of the search for belonging—for love, identity, home, and a mother.