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This book - the first to link feminism, sport and media theory - provides a broad cultural studies orientation. In addition to a theoretical analysis, it provides a practical look at models of sport, media effects and the construction of the sportswoman and women's sports. Divided into three parts, the book: provides an overview of the three areas; focuses on the print and broadcast media portrayal of women's sport, examining such issues as the relationship of sports promotion to media representations of women's sports and the ways in which sports reporting is taught to future journalists; and seeks to develop a new model for the future.
This book examines how women athletes were represented in international media coverage during the 2004 Olympic Games. Through feminist theorizing and qualitative textual analysis, the contributors discuss sexualization, nationalism, success, failure and the [in]visibility of women athletes in newspaper reporting in Asia, Europe and the USA.
The book [is] . . . well researched. Chapters by contributing authors enhance the breadth of the content both from a cultural and media perspective. Individuals interested in the history of women′s sports and particularly in gender issues as related to varying media will find this volume informative. . . . Upper-division undergraduate through professional. --Choice "Chapters by different authors make a splendid reference work on the history of women in sports, women′s sports magazines, examples of discrimination against women in sports and women sports reporters, and, of course, the proverbial locker-room access controversies are reviewed here." --Editor & Publisher "Pamela Creedon has hit a homerun that challenges assumptions about the relationship between women, media, and sports. This impressive collection of research helps redefine a playing field that until now had overwhelmingly male boundaries. This is a fabulous book!" --Susan Henry, California State University, Northridge "Women, Media, and Sport is a path-breaking book in mass media research. Not only does it provide a well-researched history of the women who report sports news and the media images of women in sports, but it also skillfully applies critical feminist theories to examine the context of these media messages and effects. It opens new research subjects and models for integrating media effects and cultural/critical studies research." --Marion T. Marzolf, The University of Michigan "This is a fascinating book that uses as its starting point a definition of sport as a cultural institution, rather than concentrating on the activities and games that make up the sports component. The book examines important ′sport′ metaphors and symbols, placing women and the media on a contextual playing field. I was struck by the fact that all the chapters are written by women who are asking myriad questions about journalistic norms, about media values, and about news conventions in the world of sport. These questions have not been asked by mainstream male journalists or writers covering sports. This distinctive point of view makes Women, Media, and Sport a valuable addition to any women′s studies, media studies, or cultural studies book list. This is a very thorough and comprehensive text, covering history, economics, marketing, and cultural paradigms for studying or critiquing women′s sport. Best of all, it offers a new model for women′s sport that is both provocative and practical. This book will not change any opinions about favorite football teams or sports announcers, but it does ask to examine attitudes toward women, the media, and the sport universe." --Sammye Johnson, Trinity University The first book to link feminist, sport, and media theory together, Women, Media, and Sport provides a broad cultural studies approach, which also touches on race and class relations in sport. In addition to the theoretical analyses, this volume provides a practical look at models of sport, media effects, and the construction of the sportswomen and women′s sport. Designed as a text to fill the gap in this area, the book is organized into three sections. The first provides an overview of women, sport, and the media and an example of the ways they intertwine. The extensive range of articles in the second section focuses on print and broadcast media′s portrayal of women′s sports and its journalistic process and examines such issues as the relationship between sports promotion and media′s representations of women′s sport and how sport reporting is taught to future journalists. The final section seeks to develop a new model for the future. A thorough and original text, Women, Media, and Sport is essential for scholars, students, and professionals in media and mass communication studies, sociology, women′s studies, cultural studies, popular culture, ethnic studies, and gender studies.
Despite the position that sport occupies at the centre of public attention, and despite the billions of consumers and immense coverage which it attracts from around the globe, it seems that the media prioritise coverage of only a very small fraction of sporting events, and a few prominent athletes. It goes without saying that sport in the media is dominated by men – they are a large majority among athletes, consumers, journalists, and producers. This book will shed new light on the long discussed question of gendered sporting coverage, in an era when the Olympics can be dubbed the ‘women’s games’. Some of the contributions present new perspectives such as: the relationship between media and sport in Poland; media presentations of men and women in gender ‘adequate’ and ‘inadequate’ sports; competition between women and men participating in the same events; the presentation of celebrities; and the framing of doping within the context of gender relations. Furthermore, the book focuses not only on athletes, sports and events, but also on consumers, such as hooligans and their brand of masculinity, and on journalists, such as Mike Penner, who attempted to transgress gender boundaries. This book was originally published as a special issue of Sport in Society.
Serving Equality: Feminism, Media, and Women's Sports offers a much-needed methodological innovation to sports media research by expanding the focus beyond traditional sports media outlets to examine the diversity of media outlets writing about sports. In doing so, Serving Equality draws analytical attention to the ways in which feminism and feminist principles such as equality, progress, empowerment, and intersectionality shape media narratives of women's sports. With a focus on networked sports media spaces, including news coverage, promotional cultures, and sports films, chapters examine narratives of Title IX, the Olympics, the treatment of women sports journalists, the activism of women athletes, the routine coverage of the sports world, as well as the COVID-19 global pandemic. Serving Equality illustrates how feminism informs not only the media narratives of women's sports, but how women's sports contribute to and mobilize feminism in networked media spaces. Serving Equality ultimately encourages students, instructors, researchers, athletes, sport media content producers, and those in the sports industry to consider the ways we can tell stories differently about sportswomen and women's sports.
Women and Sport: Continuing a Journey of Liberation and Celebration focuses on women winning access to the playing field as well as the front office in sport. Readers will gain an understanding of how women have been involved in sport and physical activity, how they have struggled for widespread recognition and legitimacy in the eyes of many, and how they continue to carve out their role in shaping sport as we know it today and as it will be in the future. Edited by renowned expert Ellen J. Staurowsky, widely accepted as an authority on college athlete rights and Title IX and gender equity, Women and Sport facilitates interdisciplinary, research-based discussion by providing a detailed account of contributions from women in sport. The text features a foreword by sport executive Donna Orender and 15 chapters—written by leading authorities in women and gender studies in sport—that are grouped into four parts: • Women’s Sport in Context: Connecting Past and Present reminds readers of the historical events and influences that shape today’s landscape. • Strong Girls, Strong Women recognizes gender differences and what it means to create equitable access to sport opportunities. • Women, Sport, and Social Location explores how various characteristics and qualities may affect sport participation and opportunities. • Women in the Sport Industry offers a rare and contemporary approach to examining women in sport leadership, management, and media. Women and Sport was developed with the intent of filling a need by serving as a primary textbook and separates itself from other titles by providing an abundance of instructor ancillary materials that assist in class preparations. Pedagogical aids such as objectives, glossary terms, discussion questions, and learning activities in each chapter facilitate student understanding of the material covered. Sidebars throughout the text enable the contributors to provide thought-provoking content on topics such as media coverage of female athletes, how female athletes are used in marketing campaigns, and whether athletic competitions should continue to be segregated by sex. Readers will discover the impact of these topics in many areas of society, from biomedical to psychosocial and historical. Through its engaging content, Women and Sport: Continuing a Journey of Liberation and Celebration serves as a launching pad for discussions that will shape society’s ongoing conversation about what it means to be a female athlete or a woman working in sport. It is an ideal textbook for adoption in interdisciplinary courses that focus on women and gender studies in sport.
This second edition provides a broad-based survey of topics relevant to girls and women's participation in sport. The contributing authors are leading authorities in their respective disciplines. The topics directly relate to courses in women in sport, gender issues, women's studies, sport in American society, and twentieth century "herstory." Anyone interested in the women's sports movement and issues related to women's opportunities for sports participation should find this text a valuable resource.
In this book, Walzak, Collura and Vidotto bring together an invited collection of writing from emerging scholars about sports, sports media and equity. We are excited about this work as authors span from undergraduates and Masters students to doctoral candidates from Canada and Ireland. All of us are passionate and excited about the possibilities for equity and radical change that needs to happen across the sports and sports media landscape to make sports truly equitable. This collection reflects the author's personal investments and interest in sports. Chapter themes include racialized sports women, media inequities in women's sports including basketball, soccer and swimming, and personal narratives of disability in sport.
Designed primarily as a textbook for upper division undergraduate courses in gender and sport, gender issues, sport sociology, cultural sport studies, and women’s studies, Gender Relations in Sport provides a comprehensive examination of the intersecting themes and concepts surrounding the study of gender and sport. The 16 contributors, leading scholars from sport studies, present key issues, current research perspectives and theoretical developments within nine sub-areas of gender and sport: • Gender and sport participation • Theories of gender and sport • Gender and sport media • Sexual identity and sport • Intersections of race, ethnicity and gender in sport • Framing Title IX policy using conceptual metaphors • Studying the athletic body • Sexual harassment and abuse in sport • Historical developments and current issues from a European perspective The intersecting themes and concepts across chapters are also accentuated. Such a publication provides access to the study of gender relations in sport to students across a variety of disciplines. Emily A. Roper, Ph.D. is an Associate Professor in the Department of Health and Kinesiology at Sam Houston State University. Her research focuses on gender, sexuality, and sport.
This edited collection provides a singular look at contemporary mediated coverage of women athletes and sports from Title IX to present day. Through personal perspectives contributors provide a valuable overview of common patterns in women's sports media coverage, exploring issues of diversity, ethnicity, and inclusion. Chapters examine Title IX discourse, NIL brand creation and marketing among female college athletes through platforms such as TikTok, Instagram, and Twitter (X), the recent surge in what appears to be empowering gender discourse and contemporary public debates, legislative attacks on the participation of trans and non-binary athletes, differential treatment of women's athletic injuries as compared to men's injuries, and the role of women working in sports media both on the field and on the sidelines. The book includes a review of changes in the media coverage of women in sport, offering an overall assessment of the status of women athletes in the half-century after Title IX. It concludes with an examination of the power of coaching and the imperative to protect athletes from abuses of that power. This book will be of interest to students and scholars of media, communication, journalism, and beyond that are examining the topic of women, media, and sport.