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Understanding Consumption

Author : Angus Deaton
Publisher : Oxford University Press
Page : 260 pages
File Size : 28,30 MB
Release : 1992
Category : Business & Economics
ISBN : 9780198288244

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An overview of the saving and consumption patterns of households

Understanding Consumer Behavior and Consumption Experience

Author : Rajagopal
Publisher : IGI Global
Page : 319 pages
File Size : 16,47 MB
Release : 2015-01-31
Category : Business & Economics
ISBN : 1466675195

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Abstract: "This book discusses the indispensable value of understanding consumer activities and the crucial role they play in developing successful marketing strategies by focusing on concepts such as consumer perceptions, consumption culture, and the influence of information technology"--Provided by publisher

Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior

Author : Chkoniya, Valentina
Publisher : IGI Global
Page : 546 pages
File Size : 27,29 MB
Release : 2020-04-03
Category : Business & Economics
ISBN : 1799831175

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Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of marketing possibilities that can be developed from this approach such as understanding the evolution of consumer behavior, delivering truly personalized customer experiences, and potentially creating new products, brands, and services. Featuring a wide range of topics such as artificial intelligence, food consumption, and neuromarketing, this book is ideal for marketers, advertisers, brand managers, consumer behavior analysts, managing directors, consumer psychologists, academicians, social anthropologists, entrepreneurs, researchers, and students.

Technology and Consumption

Author : Ruby Roy Dholakia
Publisher : Springer Science & Business Media
Page : 222 pages
File Size : 19,81 MB
Release : 2012-05-16
Category : Social Science
ISBN : 1461421586

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Technology and Household Consumption is a comprehensive text that provides insights into technology’s impact on consumer behavior and the household environment. Consumption and consumer behavior has become a very important subject of study that is now covered in many disciplines including family economics, culture studies, and feminist/women studies. In the first section, this book provides a historical perspective on how consumer behaviors have changed because of technology and how technology itself has changed. Data on ownership and expenditures is detailed in describing the penetration of technology in the household and changes over time. In the examination of demographics and social changes, an emphasis is placed on women and children. As it is important to understand the entry paths and factors that influence them, the book also introduces a research framework to understanding the adoption and utilization of household technologies. In the second section, the book examines specific household technologies and consumption experiences including shopping choices and behaviors, entertainment outlets and availability, communications technologies, and working at home. The book concludes with a section on the relationships between marketers and consumers.

Understanding Consumption

Author : Angus Deaton
Publisher : Clarendon Press
Page : 256 pages
File Size : 23,53 MB
Release : 1992-10-08
Category : Business & Economics
ISBN : 0191521639

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This book provides an overview of the recent research on saving and consumption, a field in which substantial progress has been made over the last decade. Attempts by economists to understand saving and consumption patterns have generated some of the best science in economics. For more than fifty years, there has been serious empirical and theoretical activity, and data, theory, and policy have never been separated as has happened in many branches of economics. Research has drawn microeconomists interested in household behaviour, as well as macroeconomists, for whom the behaviour of aggregate consumption has always occupied a central role in explaining aggregate fluctuations. Econometricians have also made distinguished contributions, and there has been a steady flow of new methodologies by those working on saving and consumption, in time-series econometrics, as well as in the study of micro and panel data. A coherent account of these developments is presented here, emphasizing the interplay between micro and the macro, between studies of cross-section and panels, and those using aggregate time series data.

Understanding Consumption

Author : Angus Deaton
Publisher :
Page : 242 pages
File Size : 26,75 MB
Release : 1992
Category : Consumers
ISBN :

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Presenting a comprehensive introduction to the study of consumption and saving using theoretical models based on the standard microeconomic foundations, this text also reviews the substantial empirical literature on the subject.

The Interdisciplinary Science of Consumption

Author : Stephanie D. Preston
Publisher : MIT Press
Page : 343 pages
File Size : 25,34 MB
Release : 2014-08
Category : Business & Economics
ISBN : 0262027674

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Scholars from psychology, neuroscience, economics, animal behavior, and evolution describe the latest research on the causes and consequences of overconsumption. Our drive to consume—our desire for food, clothing, smart phones, and megahomes—evolved from our ancestors' drive to survive. But the psychological and neural processes that originally evolved to guide mammals toward resources that are necessary but scarce may mislead us in modern conditions of material abundance. Such phenomena as obesity, financial bubbles, hoarding, and shopping sprees suggest a mismatch between our instinct to consume and our current environment. This volume brings together research from psychology, neuroscience, economics, marketing, animal behavior, and evolution to explore the causes and consequences of consumption. Contributors consider such topics as how animal food-storing informs human consumption; the downside of evolved “fast and frugal” rules for eating; how future discounting and the draw toward immediate rewards influence food consumption, addiction, and our ability to save; overconsumption as social display; and the policy implications of consumption science. Taken together, the chapters make the case for an emerging interdisciplinary science of consumption that reflects commonalities across species, domains, and fields of inquiry. By carefully comparing mechanisms that underlie seemingly disparate outcomes, we can achieve a unified understanding of consumption that could benefit both science and society.

Understanding Consumption Patterns

Author : Kenneth William Clements
Publisher :
Page : 67 pages
File Size : 18,89 MB
Release : 1992
Category : Consumption (Economics)
ISBN : 9780864222046

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Visual Consumption

Author : Jonathan E. Schroeder
Publisher : Psychology Press
Page : 212 pages
File Size : 41,37 MB
Release : 2005
Category : Advertising
ISBN : 9780415366250

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'Visual Consumption' draws from art history, photography and visual studies to develop an interdisciplinary, image-based approach to understanding consumer behaviour.

Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior

Author : Chkoniya, Valentina
Publisher : IGI Global
Page : 546 pages
File Size : 47,6 MB
Release : 2020-04-03
Category : Business & Economics
ISBN : 1799831175

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Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of marketing possibilities that can be developed from this approach such as understanding the evolution of consumer behavior, delivering truly personalized customer experiences, and potentially creating new products, brands, and services. Featuring a wide range of topics such as artificial intelligence, food consumption, and neuromarketing, this book is ideal for marketers, advertisers, brand managers, consumer behavior analysts, managing directors, consumer psychologists, academicians, social anthropologists, entrepreneurs, researchers, and students.