[PDF] The Concise Encyclopedia Of Communication eBook

Author : Wolfgang Donsbach
Publisher : John Wiley & Sons
Page : 706 pages
File Size : 24,12 MB
Release : 2015-02-03
Category : Social Science
ISBN : 1118789237

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This concise volume presents key concepts and entries from the twelve-volume ICA International Encyclopedia of Communication (2008), condensing leading scholarship into a practical and valuable single volume. Based on the definitive twelve-volume IEC, this new concise edition presents key concepts and the most relevant headwords of communication science in an A-Z format in an up-to-date manner Jointly published with the International Communication Association (ICA), the leading academic association of the discipline in the world Represents the best and most up-to-date international research in this dynamic and interdisciplinary field Contributions come from hundreds of authors who represent excellence in their respective fields An affordable volume available in print or online

Author : Stephen W. Littlejohn
Publisher : SAGE Publications
Page : 1193 pages
File Size : 39,74 MB
Release : 2009-08-18
Category : Language Arts & Disciplines
ISBN : 1452265798

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With more than 300 entries, these two volumes provide a one-stop source for a comprehensive overview of communication theory, offering current descriptions of theories as well as the background issues and concepts that comprise these theories. This is the first resource to summarize, in one place, the diversity of theory in the communication field. Key Themes Applications and Contexts Critical Orientations Cultural Orientations Cybernetic and Systems Orientations Feminist Orientations Group and Organizational Concepts Information, Media, and Communication Technology International and Global Concepts Interpersonal Concepts Non-Western Orientations Paradigms, Traditions, and Schools Philosophical Orientations Psycho-Cognitive Orientations Rhetorical Orientations Semiotic, Linguistic, and Discursive Orientations Social/Interactional Orientations Theory, Metatheory, Methodology, and Inquiry

Author : Jefferson D. Pooley
Publisher : John Wiley & Sons
Page : 2323 pages
File Size : 15,83 MB
Release : 2016-10-31
Category : Language Arts & Disciplines
ISBN : 1118290739

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The International Encyclopedia of Communication Theory and Philosophy is the definitive single-source reference work on the subject, with state-of-the-art and in-depth scholarly reflection on key issues from leading international experts. It is available both online and in print. A state-of-the-art and in-depth scholarly reflection on the key issues raised by communication, covering the history, systematics, and practical potential of communication theory Articles by leading experts offer an unprecedented level of accuracy and balance Provides comprehensive, clear entries which are both cross-national and cross-disciplinary in nature The Encyclopedia presents a truly international perspective with authors and positions representing not just Europe and North America, but also Latin America and Asia Published both online and in print Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at www.wileyicaencyclopedia.com

Author : Wolfgang Donsbach
Publisher : Wiley-Blackwell
Page : 6038 pages
File Size : 15,36 MB
Release : 2008-04-28
Category : Social Science
ISBN : 9781405131995

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The International Encyclopedia of Communication represents the definitive reference work in this interdisciplinary and dynamic field. This authoritative twelve-volume set is jointly published by Wiley-Blackwell and the International Communication Association (ICA), the leading academic association of the discipline in the world. A ground-breaking collection of nearly 1,350 original entries within a 12 volume set, spanning the scholarship, evidence, and methodology of communication research Jointly published by Wiley Blackwell and the prestigious International Communication Association (ICA) Newly-commissioned entries divided into 29 editorial areas representing major fields of inquiry within communication, each of which is headed by a leading expert in their respective field Editorial areas include: communication theory and philosophy, interpersonal communication, journalism, intercultural and intergroup communication, media effects, strategic communication/PR, communication and media law and policy, media systems in the world, and communication and technology Spans the breadth of communication studies, including coverage of theories, media and communication phenomena, research methods, problems, concepts, and geographical areas within this dynamic and interdisciplinary field Written and edited by an international team of the world’s best scholars and teachers, with new entries added and revisions made each year until 2015 Reader-friendly A-Z entries ranging from extended explorations of major topics to short descriptions of key concepts, with sophisticated cross-referencing and search facilities, lexicon by subject area, and a comprehensive index 12 Volumes www.communicationencyclopedia.com

Author : Christopher H. Sterling
Publisher : Routledge
Page : 965 pages
File Size : 40,88 MB
Release : 2010-04-12
Category : History
ISBN : 1135176841

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The Concise Encyclopedia of American Radio is an essential single-volume reference guide to this vital and evolving medium. Comprised of more than 300 entries spanning the invention of radio to the Internet, this refernce work addresses personalities, music genres, regulations, technology, programming and stations, the "golden age" of radio and other topics relating to radio broadcasting throughout its history. The entries are updated throughout and the volume includes nine new entries on topics ranging from podcasting to the decline of radio.

Author : Robert E Stevens
Publisher : Routledge
Page : 345 pages
File Size : 38,53 MB
Release : 2014-01-02
Category : Business & Economics
ISBN : 1317787307

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At your fingertips—find advertising terms and concepts quickly and easily in this A-Z reference guide! As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with other areas, many are used in a particular way and have specific meanings in advertising. The Concise Encyclopedia of Advertising is a comprehensive yet to-the-point compilation of terms and concepts used in the advertising industry. It provides brief, easy-to-understand definitions and explanations of common advertising terms and covers all major concepts used in the industry. The Concise Encyclopedia of Advertising is unique in that it completely covers all terms and examines all aspects of advertising. This book will help bring you up-to-date with current advertising jargon. It is laid out in an easy-to-use alphabetical format, which allows you to easily access and understand the information. For further reference, it also includes a list of advertising experts who have recently written articles or textbooks on advertising. Some of the terms and concepts in the Concise Encyclopedia of Advertising include: advertising appeals evaluation criteria of advertising Internet advertising magazine advertising television advertising advertising campaign management sponsorship marketing and many more! The Concise Encyclopedia of Advertising provides advertisers, marketers, consumers, and businesses a handy reference to the terminology that is used in the advertising industry. Those new to the business or trying to get into the business can use this book to familiarize themselves with terms and concepts they will need to know. Individuals already in the business can use this book as a quick reference tool for terms they are unsure of or have forgotten. It is also useful as a textbook for students of advertising.

Author : Wolfgang Donsbach
Publisher : Wiley-Blackwell
Page : 6038 pages
File Size : 17,3 MB
Release : 2008-04-28
Category : Social Science
ISBN : 9781405131995

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The International Encyclopedia of Communication represents the definitive reference work in this interdisciplinary and dynamic field. This authoritative twelve-volume set is jointly published by Wiley-Blackwell and the International Communication Association (ICA), the leading academic association of the discipline in the world. A ground-breaking collection of nearly 1,350 original entries within a 12 volume set, spanning the scholarship, evidence, and methodology of communication research Jointly published by Wiley Blackwell and the prestigious International Communication Association (ICA) Newly-commissioned entries divided into 29 editorial areas representing major fields of inquiry within communication, each of which is headed by a leading expert in their respective field Editorial areas include: communication theory and philosophy, interpersonal communication, journalism, intercultural and intergroup communication, media effects, strategic communication/PR, communication and media law and policy, media systems in the world, and communication and technology Spans the breadth of communication studies, including coverage of theories, media and communication phenomena, research methods, problems, concepts, and geographical areas within this dynamic and interdisciplinary field Written and edited by an international team of the world’s best scholars and teachers, with new entries added and revisions made each year until 2015 Reader-friendly A-Z entries ranging from extended explorations of major topics to short descriptions of key concepts, with sophisticated cross-referencing and search facilities, lexicon by subject area, and a comprehensive index 12 Volumes www.communicationencyclopedia.com