[PDF] The Art Of War For Small Business eBook

Author : Becky Sheetz-Runkle
Publisher : AMACOM
Page : 255 pages
File Size : 35,58 MB
Release : 2014-06-11
Category : Business & Economics
ISBN : 0814433820

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Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.

Author : Mark McNeilly
Publisher : OUP USA
Page : 343 pages
File Size : 23,7 MB
Release : 2012-01-26
Category : Business & Economics
ISBN : 0199782911

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More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.

Author : Becky Sheetz-Runkle
Publisher : Simon and Schuster
Page : 224 pages
File Size : 33,36 MB
Release : 2011-01-14
Category : Business & Economics
ISBN : 1598699075

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In a new spin on an oft-studied classic, marketer and martial arts practitioner Becky Sheetz-Runkle reinterprets Sun Tzu's The Art of War for women in the workplace. The ancient Chinese warrior and military strategist penned the masterpiece about 2,500 years ago, but many business experts believe its precepts are as relevant in today's corporate environment as they were on ancient Chinese battlefields. Sheetz-Runkle extrapolates business lessons from Sun Tzu's maxims to help women build on their attributes, overcome obstacles and forward their careers. The book relies heavily on excerpts from the classic, along with the author's own pithy advice and stories of today's women who are the working world's modern generals. While much of the book's counsel is pretty well worn, getAbstract recommends women read this book to fortify themselves as they do battle in the corporate combat zone.

Author : A-Jay Orr
Publisher :
Page : 148 pages
File Size : 17,53 MB
Release : 2021-06-30
Category :
ISBN : 9781950043354

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"Being a business leader is similar to being a commander in war." This sentiment sets the tone for a tactical guide to not only surviving but thriving amid industry disruption, globalization, and digital transformation. In today's concrete jungle, the life of an entrepreneur and business leader can be perilous. Each day brings the possibility of new opportunities, unforeseen risks, and inevitable emergencies. At every turn, technology is either friend or foe (and sometimes both). The enemy isn't just across town; they're across the globe, waging cybersecurity attacks in constant succession. Everyone is fighting for the same customers, employees, resources, protections, and market share. The name of the game? Do more with less. The mission? Protect your bottom line. Technology is non-negotiable. Ignorance is peril. Knowing which technology solutions make the most sense for your business can no longer be left to chance. As a veteran of the United States Army, A-Jay is no stranger to combat training and preparation. In his latest book, The Art of War in Business Technology, A-Jay brings lessons in warfare to the digital battlefield. His field-ready tactical guide for business owners is a compilation of easy-to-deploy strategies for simplifying technology management. Inside, you'll find real-life stories, applications, and practical advice for gaining a better vantage point over operations, navigating business technology, developing a strong digital foothold, and positioning yourself for long-term success. Are you ready to future-proof your business?

Author : Mark Smith
Publisher : Arcturus Publishing
Page : 197 pages
File Size : 15,80 MB
Release : 2021-11-01
Category : Business & Economics
ISBN : 1398809845

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"Essential reading for the business leaders of tomorrow and a fascinating study of the boardroom as the new battlefield" - Booklist THE CLASSIC MILITARY TEXT, NOW ANALYSED FOR THE BUSINESS-MINDED. The Art of War by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to creating and expanding a business in a successful and meaningful way. Illustrated with numerous case studies of business owners whose strategies show how these ideas can work and containing quotes and tips from well-known business leaders and innovators, The Entrepreneur's Guide to The Art of War will show you how to: • lay firm foundations for your intended business • choose your staff and co-workers effectively • study your competitors in order to be stronger and better at what you do • maintain a good working environment and happy employees • work out your business's path to continued success With helpful diagrams and illustrations, business leaders in the making will find this an invaluable companion.

Author : Gary Gagliardi
Publisher : Science of Strategy
Page : 192 pages
File Size : 18,3 MB
Release : 2007-10
Category : Business & Economics
ISBN : 1929194447

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The new paperback version of the world's most popular book on strategy adapted for managers plus a free download of audio book. The book includes the complete text of Sun Tzu's Art of War on the left-hand pages and a direct adaptation to management on the facing pages. The book includes the keys for a FREE download of the MP3 of the complete audio book for listening on Ipods or similar devices.

Author : Thomas Cleary
Publisher : Shambhala Publications
Page : 193 pages
File Size : 22,55 MB
Release : 2024-07-02
Category : Philosophy
ISBN : 1645472833

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The most prestigious and influential book on strategy and dealing with conflict, beautifully translated for clear, accessible reading—including commentaries by other ancient Chinese philosophers and strategists. From esteemed translator Thomas Cleary and including commentary from philosophers such as Cao Cao, Du Mu, and Du You, this timeless Chinese classic captures the essence of military strategy used in ancient East Asia, with lessons on how to handle conflict confidently, efficiently, and successfully. As Sun Tzu teaches, aggression and response in kind can lead only to destruction—we must learn to work with conflict in a more profound and effective way. Crucial to this strategic vision is knowledge—especially self-knowledge—and a view of the whole that seeks to bring the conflicting ideas around to a larger perspective. The techniques and instructions discussed in The Art of War apply to competition and conflict on every level, from the interpersonal to the international. A study of the anatomy of forces in conflict, it has been discovered by modern businesspeople who understand the principles it contains are as useful for understanding the interactions of modern corporations as they are for understanding the tactics of ancient Chinese armies. Its aim is invincibility, victory without battle, and unassailable strength through an understanding of the physics, politics, and psychology of conflict. Thomas Cleary’s translation is a breakthrough achievement that has been a gold standard among translations for three decades, offering the complete text in eminently readable prose with short commentaries by other ancient Chinese strategists and philosophers interwoven throughout. Cleary’s work allows innumerable insights to be discovered through this translation millennia after this oral teaching was first set down.

Author : Donald Krause
Publisher : Hachette UK
Page : 113 pages
File Size : 46,47 MB
Release : 2011-05-12
Category : Business & Economics
ISBN : 1857889258

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For years, business schools and professional consultants have turned to Sun Tzu's 2,500-year-old Chinese text for its invaluable commentary on such topics as leadership, strategy, organization, competition and cooperation. Now the wisdom of Sun Tzu's The Art of War is made accessible to the modern reader. Not simply a new translation, this is the first book to provide a clear, easy-to-follow interpretation of the classic document. The Art of War for Executives reveals the brilliance of Sun Tzu -- and shows how to win on the battlefield of modern business. The tone and insight of the original classic remain, while incorporating the ideas of contemporary business philosophers like Peters, Drucker and Bennis. "Some of Europe's smartest companies may not realise it, but it is a strong possibility that their most effective strategies have been based on the teachings of Sun Tzu, the Chinese expert in military strategy who lived around 2,500 years ago. His book is a wealth of ancient wisdom translated superbly for today's reader." -- The European

Author : Sun Tzu
Publisher : 一個人
Page : 57 pages
File Size : 15,22 MB
Release : 2020-04-19
Category : Antiques & Collectibles
ISBN :

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This is the world's first complete English translation of the art of war and the most accurate English translation in the world. In 1772, "The Art of War" was translated into French by missionaries, and a book of military theory that had influenced China for more than two thousand years was officially introduced into the Western world. In 1910, Lionel Giles translated the first English version of "The Art of War". Until today, there are as many as twenty or thirty English translation versions. Among them, the one that best conveys the original meaning of "The Art of War" belongs to the version translated by Samuel B. Griffith in 1963. However, even with this version, the true meaning of the "The Art of War" that it can convey is actually only about 50%. To find out how inaccurate these old English versions are, please refer to: https://ethanyet.blogspot.com/2020/04/those-words-that-sun-tzu-never-said.html

Author : Gary Gagliardi
Publisher :
Page : 0 pages
File Size : 26,4 MB
Release : 2003
Category : Ledelse
ISBN : 9781929194254

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The left-hand pages shows complete, award-winning English translation of The Art of War. Facing right-hand pages show a line-by-line translation of military terminology into terms that small business owners can understand and use. The book shows readers how to directly apply Sun Tzu's strategic principles to making a profit, building an organization, and surviving in a competitive market