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The must-read summary of Kara Swisher's book: "AOL.com: How Steve Case Beat Bill Gates, Nailed the Netheads and Made Millions in the War for the Web". This complete summary of the ideas from Kara Swisher's book "AOL.com" tells the story of Bill Von Meister and Steve Case and how they created AOL. In this book, the author explains how the company was built on the shaky foundations of the declining gaming industry, working fiercely against all odds and the technical slip ups which put them out of favor. But there was one thing they did exceedingly well, thanks to the guidance of their marketing executive Steve Case. AOL focused on communications, community and clarity – three areas which would enhance their users’ online environments and their interaction with each other. This summary concludes with a useful list of the factors that led to AOL's success, as well as providing an insight into the challenges that it faces in the current market. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "AOL.com" and discover the story behind this breakthrough company.
In 1996, Kara Swisher, then a reporter at The Washington Post, was granted unprecedented access to one of the hottest and most closely watched companies in the world, America Online, Inc. In aol.com, Swisher has written a book that captures the secrets of how AOL beat the competition and became the world's biggest online company. Swisher also reveals the company's behind-the-scenes dealings with Microsoft cofounders Bill Gates and Paul Allen, CompuServe, Prodigy, Netscape, and the Christian Right. Throughout its existence, AOL has repeatedly been written off by the media and the high-tech world. Bill Gates threatened to buy it or bury it. Deep-pocketed competitors such as CompuServe and Prodigy thought little of their smaller rival. And AOL made matters worse by committing a series of public-relations and technical blunders that became front page news and enraged its subscribers. But the company--a "cyber-cockroach"--refused to die. Now, with over eleven million subscribers, AOL is the undisputed leader in the online world, vitally positioned at the nexus of big business, high tech, advertising, and new media. In telling the story of AOL, Swisher also conveys the fascinating history of the online business, which has its origins in the dreams of an eccentric and little-known entrepreneur named Bill Von Meister, whose grand ideas and big spending spawned the fledgling company that would become AOL. But it fell to a young marketing executive named Steve Case to build AOL while fending off an onslaught of wealthier competitors and suitors. Ultimately, as Swisher vividly illustrates, AOL gained supremacy because Case possessed the best vision for his company, establishing AOL as avibrant virtual community rather than an online shopping center or business tool. Included in that community is an array of enthusiasts, activists, and deviants who at times clash in battles over freedom of expression and family values, a flash point best illustrated here by AOL's fight against the Communications Decency Act. Re-creating all of the major moments in AOL's frenzied history, aol.com is a fascinating and important inside story about the birth of a new medium, the enterprising innovators who are leading it, and the way it is changing our culture.
A behind-the-scenes look at the largest corporate merger in history describes how AOL purchased Time Warner, only to find itself in increasing financial difficulties, under investigation by the SEC and Justice Department, with top AOL executives having resigned. Reprint. 35,000 first printing.
DISCLAIMER This book does not in any capacity mean to replace the original book but to serve as a vast summary of the original book. Summary of Day a novel by Michael Cunningham IN THIS SUMMARIZED BOOK, YOU WILL GET: - Chapter astute outline of the main contents. - Fast & simple understanding of the content analysis. - Exceptionally summarized content that you may skip in the original book Michael Cunningham's "day" is a poignant exploration of love, loss, and family life's struggles. The novel follows Dan and Isabel, a couple in Brooklyn, as they drift apart and struggle with their younger brother Robbie. As the world goes into lockdown, the family's home becomes a prison, with Robbie stranded in Iceland. In April 2021, the family grapples with a new reality and the lessons they've learned, the losses they've experienced, and how they might move forward. Cunningham's work is praised for its respect, compassion, and tenderness.
The must-read summary of David Stauffer's book: "It's a Wired, Wired World: Business the AOL Way". This complete summary of the ideas from David Stauffer's book "It's a Wired, Wired World" shows that AOL has been able to achieve impressive preeminence in such a highly competitive marketplace, despite not being created until 1985. The company’s longevity and ability to move forward in the face of intense competition is unmatched. In his book, the author identifies the six elements of the AOL business model that have led to its success. This summary is a great template for success and is a must-read for anyone who wants to follow the principles of AOL to ensure success in their own business. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "It's a Wired, Wired World" and discover the secrets behind the success of this world-class company.
DISCLAIMER This book does not in any capacity mean to replace the original book but to serve as a vast summary of the original book. Summary of First Lie Wins by Ashley Elston: Reese's Book Club Pick (A Novel) IN THIS SUMMARIZED BOOK, YOU WILL GET: - Chapter astute outline of the main contents. - Fast & simple understanding of the content analysis. - Exceptionally summarized content that you may skip in the original book Evie Porter, a Southern girl with a perfect boyfriend and a fancy group of friends, is given a name and location by her mysterious boss, Mr. Smith. She learns about the town and its people, and the mark is Ryan Sumner. Evie must stay ahead of her past while ensuring a future, as her real identity has walked into the town. The stakes are high, but Evie enjoys a challenge.
The Kitchen House by Kathleen Grissom | Summary & Analysis Preview: The Kitchen House, Kathleen Grissom’s debut novel, is a coming-of-age story about Lavinia, an Irish immigrant who grows up at Tall Oaks, a tobacco plantation in antebellum Virginia. When Lavinia’s parents, who owe passage to Captain James Pyke, die en route to America, Lavinia is taken in by the captain and his family. She is put to work as an indentured servant and sent to live in the kitchen house with Belle, the captain’s illegitimate daughter. Lavinia suffers from amnesia and remembers nothing of her journey. The year is 1791, and she is only seven years old. Belle, who is 18 when Lavinia arrives, is the daughter of a slave woman with whom the captain had been involved. When Belle’s mother dies after she’s born, the captain’s mother cares for her and raises her in the big house… PLEASE NOTE: This is summary and analysis of the book and NOT the original book. Inside this Instaread Summary of The Kitchen House: Summary of the Book Important People Character Analysis Analysis of the Themes and Author’s Style About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.
A Spool of Blue Thread - A Complete Summary! Anne Tyler's novel, A Spool of Blue Thread, follows the Whitshank family over eras as they live in Baltimore. They are a normal family, though each person can be eccentric in their own ways. The family members love and look after one another, but jealousy, competition, and gossip still surface from time to time. There are two stories in the Whitshank family that are regularly retold. The main story is that of Junior Whitshank, Red's dad and the founder of Whitshank Construction. He constructed a home for the Brill family, and he put a lot of effort into its design. In his mind, it was his home, and he gave careful consideration to each point of interest. Later, an opportunity emerged for Junior to purchase the house back from the Brills, and he took it. He moved his wife, Linnie Mae Inman Whitshank, and their son and daughter, Red and Merrick, into the house. To be continued... Here Is A Preview Of What You Will Get: - A summarized version of the book. - You will find the book analyzed to further strengthen your knowledge. - Fun multiple choice quizzes, along with answers to help you learn about the book. Get a copy, and learn everything about A Spool of Blue Thread.
SUMMARY AND ANALYSIS OF: Hidden Valley Road: Inside the Mind of an American Family By Robert KolkerThis is not intended to replace the original book, but to serve as a companion to it and provide you with an excellent reading experience. The "Summary and Analysis" collection by Book Tigers Publishing is the perfect way to take advantage of some of the best-selling books available, whilst saving time.Each summary and Analysis contains carefully selected the most important information that will help you understand the basic ideas and expand your knowledge quickly. ABOUT THE BOOK: Mental illnesses, like schizophrenia, are not as taboo as they once were, but the topic is still not one openly discussed. Hidden Valley Road provides a look into mental illness based on interviews of a unique family of 12 children, half of which were diagnosed with schizophrenia. The Galvin family was an anomaly that allowed the study of schizophrenia and mental illness to be greatly advanced in their time. This book offers the harsh reality of how mental illness once and is sometimes still treated, dehumanizing the victims of such issues. Whether the reader can relate to the mother who both loved and made huge mistakes with her children, those who had mental illness, or those who were lost because they did not have a mental illness, this book is a must read. Includes: Book Summary Overview Chapter by Chapter Analysis Background Information about the book Background information about the author Trivia questions, Discussion questions And much more Why you must read, the Book Tigers Summary and Analysis books: Provides you accurate, precise and insightful information with the best quality Summary and Analysis books. Team of professional native-English writers and editors committed to provides you the best reading experience. Includes Bonus material to keep your mind at the top! DISCLAIMER: This is an UNOFFICIAL summary and analysis and not the original book.It designed to record all the key points of the original book.It helps you get an overview before or after reading the original book.
“AOL had found itself at the edge of disaster so frequently that one of its first executives, a brassy Vietnam veteran and restaurateur named Jim Kimsey, had taken the punch line of an old joke popularized by Ronald Reagan and made it into an unlikely mantra for the company. It concerned a very optimistic young boy who happened upon a huge pile of horse manure and began digging excitedly. When someone asked him what he was doing covered in muck, the foolish boy answered brightly, ‘There must be a pony in here somewhere!’” —From the Prologue If you’re wondering what happened after “a company without assets acquired a company without a clue,” as Kara Swisher wryly writes, it’s time to crack open this trenchant book about the doomed merger of America Online and Time Warner. On a quest to discover how the deal of the century became the messiest merger in history, Swisher delivers a rollicking narrative and a keen analysis of this debacle that is a must-read for anyone who wants to understand what it all means for the digital future. Packed with new revelations and on-the-record interviews with key players, it is the first detailed examination of the merger’s aftermath and also looks forward to what is coming next. It certainly has not been a pretty picture so far—with $100 billion in losses, a sinking stock price, employees in revolt, and lawsuits galore. As Swisher writes, “It is hard not to feel a bit queasy about the whole sorry mess. . . . It felt a bit like I was watching someone fall down a flight of stairs in slow motion, and every bump and thump made me wince. It made me reassess old ideas and wonder what I had gotten wrong. And it left me deeply confused as to what had happened and, more important, what was coming next.” For Swisher, finding the answers to what went awry is important because she remains a staunch believer in the digital future—maybe not in the AOL Time Warner merger, but in the essential idea at the heart of it that someday the distinction of old and new media will no longer exist. Borrowing from Winston Churchill, Swisher calls it “the end of the beginning” of the digital revolution. “By that, I mean that it is from the ashes of this bust that the really important companies of the next era will emerge. And that evolution will, I believe, be shaped by what happened—and what is happening now—at AOL Time Warner.” To figure it all out, Swisher takes her reader on a journey that begins with a portrait of two wildly different corporate cultures and businesses that somehow came to believe, in the crucible of the red-hot Internet era, that they could successfully join forces and achieve unprecedented growth and success. When the merger was announced in early 2000, the irresistible combination was hailed as the new paradigm and its executives—Steve Case, Jerry Levin, Bob Pittman—as popular icons of the future. But after the boom so spectacularly turned to bust and the visions of New Media Supremacy lay in ruins, Swisher searches for clues about where the merger went wrong and who is to blame. More important, she looks to the future of both AOL Time Warner and the Internet as she seeks to answer the key question that the noise of the disaster has all but drowned out. Will the demise of the AOL Time Warner merger be the final and inevitable chapter of the dot-com debacle or will it herald a new paradigm altogether? This book, then, is a primer for the time to come, using the story of the AOL Time Warner merger as the vehicle to show the troubled journey into the future.