[PDF] Starbucked eBook

Author : Taylor Clark
Publisher : Little, Brown
Page : 254 pages
File Size : 47,36 MB
Release : 2007-11-05
Category : Business & Economics
ISBN : 0316026174

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Starbucked will be the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fueled its success. Part Fast Food Nation, part Bobos in Paradise, Starbucked combines investigative heft with witty cultural observation in telling the story of how the coffeehouse movement changed our everyday lives, from our evolving neighborhoods and workplaces to the ways we shop, socialize, and self-medicate. In Starbucked, Taylor Clark provides an objective, meticulously reported look at the volatile issues like gentrification and fair trade that distress activists and coffee zealots alike. Through a cast of characters that includes coffee-wild hippies, business sharks, slackers, Hollywood trendsetters and more, Starbucked explores how America transformed into a nation of coffee gourmets in only a few years, how Starbucks manipulates psyches and social habits to snare loyal customers, and why many of the things we think we know about the coffee commodity chain are false.

Author : Taylor Clark
Publisher : Hachette UK
Page : 379 pages
File Size : 37,61 MB
Release : 2013-02-28
Category : Business & Economics
ISBN : 1444765388

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STARBUCKED is the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fuelled its success. Part Fast Food Nation, part social history, STARBUCKED combines investigative heft with witty cultural observation. How did Starbucks become an international juggernaut? What made the company so beloved that more than 40 million customers visit every week, yet so loathed that protestors have firebombed its stores? Why did Americans suddenly become willing to pay $4.50 for a cup of coffee? And why did the world follow? Taylor Clark provides an objective, meticulously reported look at how Starbucks manipulates psyches and social habits to snare loyal customers, and why many of the things we think we know about the coffee chain are false.

Author : Taylor Clark
Publisher : Little, Brown
Page : 240 pages
File Size : 37,11 MB
Release : 2011-03-06
Category : Science
ISBN : 0316126861

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Nerves make us bomb job interviews, first dates, and SATs. With a presentation looming at work, fear robs us of sleep for days. It paralyzes seasoned concert musicians and freezes rookie cops in tight situations. And yet not everyone cracks. Soldiers keep their heads in combat; firemen rush into burning buildings; unflappable trauma doctors juggle patient after patient. It's not that these people feel no fear; often, in fact, they're riddled with it. In Nerve, Taylor Clark draws upon cutting-edge science and painstaking reporting to explore the very heart of panic and poise. Using a wide range of case studies, Clark overturns the popular myths about anxiety and fear to explain why some people thrive under pressure, while others falter-and how we can go forward with steadier nerves and increased confidence.

Author : Ethan Watters
Publisher : Simon and Schuster
Page : 322 pages
File Size : 10,91 MB
Release : 2010-01-12
Category : Psychology
ISBN : 1416587195

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“A blistering and truly original work of reporting and analysis, uncovering America’s role in homogenizing how the world defines wellness and healing” (Po Bronson). In Crazy Like Us, Ethan Watters reveals that the most devastating consequence of the spread of American culture has not been our golden arches or our bomb craters but our bulldozing of the human psyche itself: We are in the process of homogenizing the way the world goes mad. It is well known that American culture is a dominant force at home and abroad; our exportation of everything from movies to junk food is a well-documented phenomenon. But is it possible America's most troubling impact on the globalizing world has yet to be accounted for? American-style depression, post-traumatic stress disorder, and anorexia have begun to spread around the world like contagions, and the virus is us. Traveling from Hong Kong to Sri Lanka to Zanzibar to Japan, acclaimed journalist Ethan Watters witnesses firsthand how Western healers often steamroll indigenous expressions of mental health and madness and replace them with our own. In teaching the rest of the world to think like us, we have been homogenizing the way the world goes mad.

Author : Pina LoGiudice
Publisher : Penguin
Page : 258 pages
File Size : 28,49 MB
Release : 2016-07-12
Category : Health & Fitness
ISBN : 0399176934

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As seen on Dr. Oz, a revolutionary, naturopathic plan that enhances beauty, improves health, and reverses aging, Dr. Pina's powerful program is guaranteed to make you glow from the inside out. The philosophy of naturopathic medicine is to use the most natural methods to achieve optimal health and beauty. People who follow this philosophy have a "glow"--an almost indescribable radiance, beauty, and energetic vitality. Dr. Pina's holistic wisdom blends practices from naturopaths, scientists, and Chinese medicine and is informed by medical research. This practical guide presents the five simple keys to great beauty and health (sleep, food, exercise, relaxation, detoxification), explains how to maximize their benefits, offers advice on natural remedies like vitamins and herbs, and gives Dr. Pina's expert guidance based on over a decade of research and clinical experience. The book's tips include: The real secrets behind staying young. The best practices for radiant skin and hair. The vitamins and herbs that work like magic bullets. Simple daily habits that help overcome stress and shed extra pounds. Dr. Pina clears up the confusion about what actually works and what doesn't and dispels the popular myths that are doing more harm than good. By following Dr. Pina's advice, you will see yourself looking more radiantly beautiful each day.

Author : Mark Pendergrast
Publisher : Basic Books
Page : 463 pages
File Size : 40,90 MB
Release : 2017-05-16
Category : Social Science
ISBN : 0465094988

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What we can learn from Atlanta's struggle to reinvent itself in the 21st Century Atlanta is on the verge of tremendous rebirth-or inexorable decline. A kind of Petri dish for cities struggling to reinvent themselves, Atlanta has the highest income inequality in the country, gridlocked highways, suburban sprawl, and a history of racial injustice. Yet it is also an energetic, brash young city that prides itself on pragmatic solutions. Today, the most promising catalyst for the city's rebirth is the BeltLine, which the New York Times described as "a staggeringly ambitious engine of urban revitalization." A long-term project that is cutting through forty-five neighborhoods ranging from affluent to impoverished, the BeltLine will complete a twenty-two-mile loop encircling downtown, transforming a massive ring of mostly defunct railways into a series of stunning parks connected by trails and streetcars. Acclaimed author Mark Pendergrast presents a deeply researched, multi-faceted, up-to-the-minute history of the biggest city in America's Southeast, using the BeltLine saga to explore issues of race, education, public health, transportation, business, philanthropy, urban planning, religion, politics, and community. An inspiring narrative of ordinary Americans taking charge of their local communities, City of the Verge provides a model for how cities across the country can reinvent themselves.

Author : Martha Cooper
Publisher : Miss Rosen Editions
Page : 0 pages
File Size : 38,15 MB
Release : 2007
Category : Photography
ISBN : 9781576874080

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In 1975, New York City was bankrupt. Crime was at an all-time high, street muggings were commonplace, buildings were crumbling, entire neighborhoods were abandoned by landlords as residents fled to the suburbs and the government could care less. Here is a documentary of the embattled but irresistable urban mecca.

Author : James Marcus
Publisher : The New Press
Page : 208 pages
File Size : 37,80 MB
Release : 2010-08-10
Category : Business & Economics
ISBN : 1595587225

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A “funny, contemplative” memoir of working at Amazon in the early years, when it was a struggling online bookstore (San Francisco Chronicle). In a book that Ian Frazier has called “a fascinating and sometimes hair-raising morality tale from deep inside the Internet boom,” James Marcus, hired by Amazon.com in 1996—when the company was so small his e-mail address could be [email protected]—looks back at the ecstatic rise, dramatic fall, and remarkable comeback of the consummate symbol of late 1990s America. Observing “how it was to be in the right place (Seattle) at the right time (the ’90s)” (Chicago Reader), Marcus offers a ringside seat on everything from his first interview with Jeff Bezos to the company’s bizarre Nordic-style retreats, in “a clear-eyed, first-person account, rife with digressions on the larger cultural meaning throughout” (Henry Alford, Newsday). “Marcus tells his story with wit and candor.” —Booklist, starred review

Author : Paul Kingsnorth
Publisher : Portobello Books
Page : 320 pages
File Size : 38,69 MB
Release : 2011-08-04
Category : History
ISBN : 1846274338

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We see the signs around us every day: the chain cafs and mobile phone outlets that dominate our high streets; the disappearance of knobbly carrots from our supermarket shelves; and the headlines about yet another traditional industry going to the wall. For the first time, here is a book that makes the connection between these isolated, incremental local changes and the bigger picture of a nation whose identity is being eroded. As he travels around the country meeting farmers, fishermen and the inhabitants of Chinatown, Paul Kingsnorth reports on the kind of conversations that are taking place in country pubs and corner shops across the land - while reminding us that these quintessentially English institutions may soon cease to exist.