[PDF] Spend Shift eBook

Author : John Gerzema
Publisher : John Wiley & Sons
Page : 289 pages
File Size : 37,63 MB
Release : 2010-09-02
Category : Business & Economics
ISBN : 0470902329

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Gold Medal Winner, General Business, 2012 Axiom Business Book Awards Understanding the post-crisis consumer In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D'Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. Explores a movement in society where the majority of American consumers are embracing both value and values Shows how post-crisis consumer expectations and behaviors will drive business decisions Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Author : John Gerzema
Publisher : Jossey-Bass
Page : 288 pages
File Size : 12,43 MB
Release : 2010-10-12
Category : Business & Economics
ISBN : 9780470874431

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Gold Medal Winner, General Business, 2012 Axiom Business Book Awards Understanding the post-crisis consumer In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D'Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. Explores a movement in society where the majority of American consumers are embracing both value and values Shows how post-crisis consumer expectations and behaviors will drive business decisions Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Author : Mike Hohnen
Publisher : Lulu.com
Page : 244 pages
File Size : 45,75 MB
Release : 2013
Category : Business & Economics
ISBN : 8799557614

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Inspired by the principles developed in the "Service Profit Chain", Mike Hohnen takes you through each of the steps needed to create an outstanding service business. We live in a world of abundance, there is plenty of choice everywhere. The result is a widening gap between supply and demand in virtually any category you can imagine. When that happens, many companies have a knee-jerk reaction, and the recipe is more or less always the same: initiate rigorous cost-cutting programmes, reduce staff and/or services, offer discounts in many forms, and increase advertising aggressively. This, however, is the equivalent of trying to steer and brake as your car begins to skid on black ice while going through a sharp curve. As you hit that declining demand curve, you need to perform what at first seems like a counter intuitive move: hold your price, improve your quality, and narrow your focus in the market. In this book, you will not only understand why but also see how you can do that.

Author :
Publisher :
Page : 1252 pages
File Size : 28,22 MB
Release : 1912
Category : Law reports, digests, etc
ISBN :

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Cases decided in the courts of Iowa, Michigan, Minnesota, Nebraska, North Dakota, South Dakota, Wisconsin.

Author : Craig Elias
Publisher : iUniverse
Page : 256 pages
File Size : 39,51 MB
Release : 2010-06-25
Category : Business & Economics
ISBN : 1450240089

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There is a silver bullet in sales its called timing when you get to highly motivated decision makers at EXACTLY the right time: after they experience a Trigger Event BUT before they call your competition. When you have the right timing the sale almost happens by itself There are few challenges getting to the prospect, understanding their dissatisfaction, presenting a solution, or closing the sale. By luck or sheer numbers youve had timing happen before, not its time to make it happen again, and again, and again. ... simple but profound truths that will help you leverage intent for immediate action and cut down the selling cycle, while creating lasting bonds with customers. Stephen M.R. Covey, author of the New York Times and #1 Wall Street Journal bestseller The Speed of Trust "... an entirely new perspective on things that are hiding in plain sight for all sales professionals. Well done!" Kevin Fancey, Senior Vice President of Sales, Ricoh Canada Inc By combining the power of relationships with timing - what Elias and Shanto call "Trigger Events" - the authors present a powerful sales strategy... Keith Ferrazzi, #1 NYT Bestselling author of Who's Got Your Back and Never Eat Alone Elias and Shanto have brought referrals into the 21st Century, showing you how to capitalize on the key moments that will bring you success in a busy, fast-paced world. This is a must read! Ivan Misner, NY Times Bestselling author and Founder of BNI and the Referral Institute

Author : Keion Henderson
Publisher : Worthy Books
Page : 169 pages
File Size : 44,98 MB
Release : 2020-03-24
Category : Religion
ISBN : 1546014918

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Discover a renewed sense of God's purpose and find the courage to pursue your greatest dreams with this comforting guide to spiritual fulfillment and success. Albert Einstein once said, "Problems cannot be solved with the same mind-set that created them." To resolve our problems and deal with our mistakes, we must be willing to be transformed by God's process of healing and strengthening. We have a tendency to think of our present situation in polarizing terms: good or bad, up or down. Due to the seasonal nature of our life experiences, this is an easy trap for many of us. We overlook the fact that there are transition times, such as the season between graduation and the amazing job; between divorce and remarriage; between the failure and the success. The Shift explores the ways we can survive the seasons in between with the courage that comes only when you're sure of God's purpose for your life.

Author :
Publisher :
Page : 634 pages
File Size : 20,57 MB
Release : 1981
Category : Labor laws and legislation
ISBN :

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Publishes in-depth articles on labor subjects, current labor statistics, information about current labor contracts, and book reviews.

Author : David Houle
Publisher : Corwin Press
Page : 185 pages
File Size : 50,20 MB
Release : 2011-04-04
Category : Education
ISBN : 1452238480

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"America needs a new educational vision. Shift Ed provides a clear vision that emphasizes the essential ingredients of a 21st-century education based upon creativity, collaboration, and critical thinking. Houle and Cobb make a great case that nothing less than transformation will be enough." —Dan Pink, Author "As an educator, I highly recommend this book on the transformation of K–12 education. Old ways, repeating the past, and no change are hallmarks of a broken system? Shift Ed outlines the case for building a new system of K–12 education." —Jerry Ice, President and CEO, Graduate School, Washington D.C. "The strength of this book is the strong case the authors make for change. They point out how our nation is falling behind in the quest for global supremacy and outline the changes needed to correct that problem." —Randel Beaver, Superintendent, Archer City ISD, TX A comprehensive guide to transforming American schools Futurist David Houle and educational strategist Jeff Cobb issue a "call to action" to everyone who is concerned about education in America. The book begins with a helpful background on the roots of American education, the current landscape, and the forces that are driving transformation. This background supports the author′s case that reinventing our system is inevitable and we already have the information and capabilities to make the necessary changes. Shift Ed challenges us to ask the right questions, expand our vision, and take action now. The book includes an overview of the educational system and expert opinions on key areas, including: Technology and connectivity Organizational behavior Curriculum Learning and the brain Infrastructure and the physical plant Shift Ed is more than a book for educators. Its message is critical for policy makers, school superintendents, education foundation executives, and parents who want to know the facts and be prepared to take the decisive action our children deserve.