[PDF] Social Media Marketing Elearning Kit For Dummies eBook

Author : Phyllis Khare
Publisher : John Wiley & Sons
Page : 306 pages
File Size : 26,13 MB
Release : 2012-02-07
Category : Computers
ISBN : 1118119150

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Publisher's Note- The online training portion of this product is no longer available. Valuable kit teaches social media marketing to learners of all levels If you want to master social media marketing, this valuable eLearning kit is just the ticket. This integrated course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information and multiple ways to learn, including practice labs, videos, animation, numerous examples, and a host of Dummies hints and tips that make everything easier. Follow the material in order or jump in and out as you wish—you can learn at your own pace. Helps self-motivated learners master social media marketing Includes an easy-to-follow, full-color book; an interactive Dummies eLearning Course on CD that corresponds with the book Highlights material with integrated audio and video instruction on CD that helps you learn via animations, screencasts, and more Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Social media marketing is a big topic and essential to today's marketplace. Get the skills and knowledge you need with Social Media Marketing eLearning Kit For Dummies. CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

Author : Amy Porterfield
Publisher : John Wiley & Sons
Page : 788 pages
File Size : 40,89 MB
Release : 2012-12-05
Category : Business & Economics
ISBN : 1118466802

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Great new edition covers what you need to know for successful Facebook marketing Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.

Author : Lois Lowe
Publisher : John Wiley & Sons
Page : 352 pages
File Size : 30,49 MB
Release : 2014-04-28
Category : Computers
ISBN : 1118491262

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Whether you've used other versions of this popular program or never processed a single word, this guide will get you going with Word 2013.

Author : John Paul Mueller
Publisher : John Wiley & Sons
Page : 448 pages
File Size : 22,14 MB
Release : 2014-03-26
Category : Computers
ISBN : 1118237064

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Publisher's Note- The online training portion of this product is no longer available. A complete book-and-online course package for learning Java! As a platform-independent, object-oriented programming language, Java helps developers write once and run anywhere. With this dynamic combination of a full-color printed book and a Dummies online interactive eLearning course, you'll find a wealth of information on the latest release of Java. Featuring both written and animated step-by-step how-tos, practice labs, helpful videos, numerous examples, and a host of Dummies hints and tips, this package makes your learning process easier. Follow the material sequentially or jump in and out as you wish—it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners master Java, the leading object-oriented programming language Includes an easy-to-follow, full-color book and an online interactive Dummies eLearning Course that corresponds with the book available via access code Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Java eLearning Kit For Dummies helps you maximize the potential of this dynamic programming language so you can work more efficiently.

Author : Faithe Wempen
Publisher : John Wiley & Sons
Page : 368 pages
File Size : 15,96 MB
Release : 2012-01-10
Category : Computers
ISBN : 111811079X

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Master the leading spreadsheet and data analysis tool with this book-and-CD package! Learn step by step to create worksheets, work with formulas and functions, format data, use financial functions, and more.

Author : Faithe Wempen
Publisher : John Wiley & Sons
Page : 480 pages
File Size : 19,27 MB
Release : 2014-01-30
Category : Computers
ISBN : 1118490339

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Unlock your new Office with this one-of-a-kind learning package! Whether you're meeting Office 2013 for the first time or upgrading your knowledge from an earlier version, this value-packed eLearning kit makes it easy to learn 2013 at your own pace. This complete learning package includes a full-color printed book and an access code for one year of online self-paced training. You'll learn the basics of the Office interface, how to navigate it, and how to use the features common to all Office programs. Then you'll get detailed instructions for working with Word, Excel, PowerPoint, and Outlook. Follow the material sequentially or jump in and out as you wish - it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners get going with Office 2013 and its new features Walk you through creating and formatting a Word document, setting up and working with an Excel spreadsheet, managing e-mail and calendars with Outlook, building a powerful PowerPoint presentation with graphics and sound, and more Includes an easy-to-follow, full-color book and an interactive Dummies eLearning Course that corresponds with book and is unlocked via online access code Allows you to follow the material sequentially or choose separate sections at your own time and pace Office 2013 eLearning Kit For Dummies is the key to unlocking all Office 2013 has to offer.

Author : Hajli, Nick
Publisher : IGI Global
Page : 462 pages
File Size : 16,53 MB
Release : 2015-04-30
Category : Business & Economics
ISBN : 1466683546

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To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Web 2.0 provides a useful tool in developing the relationships between business and consumer. The Handbook of Research on Integrating Social Media into Strategic Marketing explores the use of social networking and other online media in marketing communications, including both best practices and common pitfalls to provide comprehensive coverage of the topic. This book is intended for marketing professionals, business managers, and anyone interested in how social media fits into today’s marketing environments.

Author : Chris Treadaway
Publisher : John Wiley & Sons
Page : 368 pages
File Size : 20,42 MB
Release : 2012-04-12
Category : Business & Economics
ISBN : 1118239121

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The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing efforts on Facebook. This revised guide fills you in on the latest Facebook conventions, tools, and demographics, and outlines the important strategic considerations for planning a campaign Takes you step by step through crafting an initial Facebook presence, developing an overall marketing strategy, setting goals, defining metrics, developing reports, and integrating your strategy with other marketing activities Covers using features such as events, applications, and pay-per-click advertising Includes case studies and directions for updating, monitoring, and maintaining your campaign This popular guide is packed with up-to-date information to help you develop, implement, measure, and maintain a successful Facebook marketing program.

Author : Mark Holmes
Publisher : John Wiley & Sons
Page : 305 pages
File Size : 13,78 MB
Release : 2012-01-09
Category : Photography
ISBN : 1118160363

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Publisher's Note- The online training portion of this product is no longer available. Understand and use digital SLR cameras with this complete photography course If you're making the switch from simple point-and-shoot cameras to more complex dSLRs and hoping to enhance your photography skills along the way, make your next purchase this value-packed eLearning kit. This complete dSLR photography course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information on such topics as how to set your camera's exposure controls, composition do's and don't's, and how to apply what you're learning so you take better pictures. Follow the material sequentially or jump in and out as you wish?it's set up so you can learn at your own pace. Throughout, you will benefit from illustrations, animations, voiceover explanations, and the option of closed captioning if you find you learn better when you can read the instructions. Helps self-motivated learners master digital SLR photography equipment, concepts, terms, and picture-taking basics Includes an easy-to-follow, full-color book and an interactive Dummies eLearning Course that corresponds with the book on CD Allows you to follow the material sequentially or choose separate sections at your own time and pace Offers chapter summaries, practice exercises, discussions of concepts and essential terms, and much more Get the very most out of your dSLR camera and your photography with Digital SLR Photography eLearning Kit For Dummies. NOTE:CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.