[PDF] Secrets Of Attorney Marketing Law School Dares Not Teach eBook

Author : Richard Jacobs
Publisher :
Page : 178 pages
File Size : 36,38 MB
Release : 2013-05-01
Category :
ISBN : 9780989477901

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Did law school teach you ANYTHING about how to successfully market your law practice? You wouldn't have been compelled to read this book if it did, now would you? Contrary to what the public thinks, you and I know being an attorney can at times be a thankless, life-sucking, time consuming, family destroying profession that earns you little more than middle class wages. It's NOT the best attorneys that make the most money. Many times some of the hardest working and knowledgeable attorneys are the very ones scraping to get by, working 80 hour weeks, and giving up family time and any hope of a life outside the office. From interviewing 150+ attorneys, and seeing the inside of 400+ attorney websites, I can tell you these shocking facts: 1. 97% of attorneys tell me they've been burned, more than once, by an unscrupulous marketing company who sees them as their next ATM withdrawal. 2. The top 3 ways attorneys get burned by marketers are: A) the marketing company controls either the hosting or domain name of their website, and "rents" this to the attorney, pulling the rug out at contract's end, or extorts the attorney for thousands to own their own website; B) Proprietary reporting systems are used to create smoke and mirrors, hiding lack of results; C) Little to no marketing work is actually performed, but instead claimed to have been performed. 3. 95% of attorneys get 0 - 5 visitors to their website a day. (how will you EVER get enough potential clients to call you without enough visitors?) 4. It's possible, with proper marketing, to get your phone ringing with real, live, breathing potential clients on a DAILY BASIS, earning you 4-8 or more retained clients a month from a properly SEO'd website that draws 100+ unique visitors daily. 5. Over 90% of attorneys sacrifice tens of thousands of dollars a year in lost retentions due to untrained, unfriendly, standoffish office staff, attorney partners, lack of customer intake scripting, and utter lack of potential client follow up. 6. In your city, on your block, there are attorneys charging triple what you charge, making $300k - $500k+ a year, meanwhile other lawyers are whoring themselves out for nickels, and going broke. Yes, in THIS ECONOMY. Richard Jacobs' book, Secrets of Attorney Marketing Law School Dares Not Teach, gives you street fighter strategies and tactics you can use TODAY to earn more, work less, and get off the treadmill of mediocrity. At times irreverant, crude, rude, and unprofessional, Richard exposes the truth about what marketing works, and what doesn't. If you're easily offended, stuck on professionalism, "getting your name out there," and feel naked if you have to take a picture without the security of your law books behind you, then do not read this book.

Author : Perry Marshall
Publisher : Entrepreneur Press
Page : 333 pages
File Size : 10,54 MB
Release : 2016-01-18
Category : Business & Economics
ISBN : 1613083238

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MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

Author : Tama Kieves
Publisher : Penguin
Page : 295 pages
File Size : 24,10 MB
Release : 2012-08-30
Category : Self-Help
ISBN : 1101597194

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“You are meant to succeed in the work you love. Your desire will take you all the way.” — Tama J. Kieves What if everything you thought you needed to do to succeed was actually standing in the way of your success? Tama Kieves, Harvard-lawyer-turned-career-coach, has spent the last decade crossing the United States and Canada, speaking to tens of thousands of people and sharing her inspiring story of moving from a career that was killing her to a life that has uplifted her, chronicled in her first book, This Time I Dance!: Creating the Work You Love. She has mentored thousands of people who, with her help, have followed their passion, and now live their dream lives. And now she takes us to the next step in our journey… Within you is your purpose—your destiny—that will lead you to your greatest fulfillment, and your greatest success. What Kieves discovered in her own journey is that the way to success is an inspired path, not a linear one. She brings her mentoring ideas and actions together in her latest work, Inspired and Unstoppable. In this motivating book, Kieves teaches that it is only in unleashing this purpose that you can become truly happy and satisfied. Through these teachings, she will help you move into your “brilliant power.” She shares the mental and emotional impact of this journey—the fears, doubts, and boogeymen that arise—and how to become an unstoppable warrior for your life’s work and desires. This book will help you stay connected to your desires and shift your innermost thinking. When you do, inspired actions will seem to fall directly out of the sky, and onto your plate. You will naturally outpace anything any expert could ever tell you. You don’t need the steps, when you have the moves. Beautifully written, Inspired & Unstoppable also includes success stories from Tama’s life and the lives of others who have made their dreams their reality, as well as practices that will create positive momentum, and “Inspired Successisms”—delightful, quick bites of wisdom peppered throughout the book. It also includes guidelines on how to create your own “Inspired Success Circle”—a way of moving forward with the support of friends and loved ones. Practical, empowering, inspirational, galvanizing—Inspired & Unstoppable is the touchstone to (finally) living your wildest dreams and greatest desires.

Author : Alison Green
Publisher : Ballantine Books
Page : 306 pages
File Size : 21,68 MB
Release : 2018-05-01
Category : Business & Economics
ISBN : 0399181822

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From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Author : Steven George Krantz
Publisher : American Mathematical Soc.
Page : 328 pages
File Size : 50,5 MB
Release : 2009
Category : Education
ISBN : 0821846299

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"One of the themes of the book is how to have a fulfilling professional life. In order to achieve this goal, Krantz discusses keeping a vigorous scholarly program going and finding new challenges, as well as dealing with the everyday tasks of research, teaching, and administration." "In short, this is a survival manual for the professional mathematician - both in academics and in industry and government agencies. It is a sequel to the author's A Mathematician's Survival Guide."--BOOK JACKET.

Author : Eishes Chayil
Publisher : Bloomsbury Publishing USA
Page : 293 pages
File Size : 37,91 MB
Release : 2010-09-14
Category : Juvenile Fiction
ISBN : 0802722709

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Inside the closed community of Borough Park, where most Chassidim live, the rules of life are very clear, determined by an ancient script written thousands of years before down to the last detail-and abuse has never been a part of it. But when thirteen-year-old Gittel learns of the abuse her best friend has suffered at the hands of her own family member, the adults in her community try to persuade Gittel, and themselves, that nothing happened. Forced to remain silent, Gittel begins to question everything she was raised to believe. A richly detailed and nuanced book, one of both humor and depth, understanding and horror, this story explains a complex world that remains an echo of its past, and illuminates the conflict between yesterday's traditions and today's reality.