[PDF] Sales Business In Russia An Analysis Of The Russian Market And The Russian Culture eBook

Author : Alexander Liebschner
Publisher : GRIN Verlag
Page : 35 pages
File Size : 46,45 MB
Release : 2016-11-17
Category : Business & Economics
ISBN : 3668343217

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Seminar paper from the year 2014 in the subject Business economics - Miscellaneous, grade: 1,0, University of Applied Sciences Leipzig, course: International Strategy and Sales Management, language: English, abstract: The objective of this paper is to inform and sensitise the reader in terms of doing sales business in Russia. The reader shall understand the challenges and opportunities the Russian market has to offer as well as the meaningfulness of regarding the cultural aspects in doing business. Belonging to the rising BRIC states Russia witnessed huge invests of foreign countries within the last years. This does not surprise because this country has enormous potentials: Primary materials, labour force, a large and growing demand of consuming and a great demand of infrastructure and modern industry. Throughout western countries Germany has an advantage in doing business in Russia. Due to history and the geographical situation Germany is traditionally a bit closer to it and there are still people speaking Russian. Anyway some companies fail on the Russian market. The cause of this is often the wrong mindset: A takeover of concepts and approaches from known markets to a new country especially to Russia is very likely to fail. It is a matter of common knowledge that business strategy is based and adapted from military. Instead of the opponent there is the business partner. Fight is the competition on the market for customers. Thus the author refers to a famous quote describing the intention of the current paper. Sun Tzu, the well-known general, strategist and philosopher of ancient China announced: “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.” The author applies the following methodology: In the first part the development of the Russian market within the last years is stated. Risks and opportunities are evaluated as a requirement to elaborate the possibilities how to do sales business in Russia within the following part. Each of the two parts are supported by a current case example of German Companies which entered the Russian market. Thereafter the focus is set on cultural aspects. The author approaches the topic by using cultural dimensions of the scientists Geert Hofstede and Edward T. Hall. In the last chapter the gathered knowledge is transformed and concluded to recommendations for doing sales business in Russia.

Author : Olga Medinskaya
Publisher : Springer Nature
Page : 288 pages
File Size : 21,85 MB
Release : 2021-08-01
Category : Business & Economics
ISBN : 3030646130

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A comprehensive guide in a compact format on doing business in Russia. This book contains everything business-minded individuals need to know, using practical information and numerous tips to succeed in Russia. ‘Russia Business’ discusses the economy, highlights the challenges Russia would face after the Coronavirus crisis, and covers key societal topics. In addition, it gives a greater insight into the work culture, business regulation and provides first-hand advice on how to manage a business in Russia.This book covers topics of interest to business professionals looking to enter the Russian market, to grow their Russian operations, and to all managers who intend to update their knowledge about Russia in relevant business areas.

Author : Anatoly Zhuplev
Publisher : Business Expert Press
Page : 94 pages
File Size : 10,7 MB
Release : 2016-12-26
Category : Business & Economics
ISBN : 163157129X

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Russia is a major economy and important power in the global political-economic landscape. Following the dissolution of the USSR, Russia has become a premier global marketplace despite remaining enigmatic and challenging. The book serves as a concise guide in understanding Russia from an international business perspective. It explores strategic issues, drivers, constraints, costs, and risks of international expansion and includes analytical tools, practical applications, sources of information, and assistance in international business research. These are supplemented by analysis of Russia’s macro-economic profile, drivers, strategic strengths and weaknesses in the comparative context, including its international market attractiveness and opportunities for U.S. companies. The book examines Russia’s main industries, their profiles, trends and business attractiveness, trends, and marketing strategies. The discussion of Russia’s regions covers regional subdivisions and economic profiles with the focus on Moscow, the leading economic region. The book also covers the drivers and trends of the Russian small business sector and entrepreneurial business venturing. Despite the onslaught of capitalism, Russia retains its relationship-driven culture. The book provides insights by evaluating the determinants of Russian culture, its national profile in major global cross-cultural studies, and practical cultural applications in business, negotiations, and communications. The book’s pedagogy includes skill development exercises and cases on doing business in Russia.

Author : Oliver Pausch
Publisher : GRIN Verlag
Page : 42 pages
File Size : 26,3 MB
Release : 2007-03-09
Category : Business & Economics
ISBN : 3638614301

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Seminar paper from the year 2006 in the subject Business economics - Business Management, Corporate Governance, grade: 1,5, Reutlingen University (Production Management), language: English, abstract: The globalization of the economy and the constantly growing cooperation across national and cultural borders in education, business, science and technology foster increasing de-pendencies among nations. Furthermore, it necessitates a heightened awareness for inter-cultural issues and a substantial competence to deal with intercultural problems in political, educational, business and science organizations for the individuals involved. Political devel-opments like the unification process in Europe call into questions long established features and boundaries of national identity. Especially, the fall of the Iron curtain suddenly enabled close neighbors who had been separated for roughly two generations and who lost their knowledge of each other, if not, under the influence of the long ideological confrontation, even developed negative stereotypes of each other. The mentioned dramatic political changes in Eastern Europe make Russia an interesting point of interest. Therefore, this paper is intended to introduce and examine the historical, economical, political, societal, cultural and business developments that Russia encountered before and after this radical transition. Although, this paper provides a country overview to some extend, the main emphasis is on cross-cultural management where it is crucial to recognize and understand the covered areas besides business development, for they influence and, in the end, determine the basis of a country’s value and belief system. Finally, this paper provides a cross-cultural study by Geert Hofestede that should showcase the impact of cultural differences on management comparing Russia to other countries in the world on various cultural dimensions.

Author : Svetlana Shirobakina
Publisher : GRIN Verlag
Page : 31 pages
File Size : 35,97 MB
Release : 2006-07-18
Category : Business & Economics
ISBN : 3638521877

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Seminar paper from the year 2006 in the subject Business economics - Investment and Finance, grade: 1,3, Anhalt University of Applied Sciences Köthen, course: International Banking ans Finance, language: English, abstract: The stock exchange market is one of the key mechanisms for attracting monetary ressources for investment, economy modernisation and stimulation of the production growth in a country. At the same time the world stock exchange markets can be a source of financial instability and even of macroeconomic and social shocks. Esspecialy volatible to economic shocks are the stock exchanges of transitional economies, such as Russia, which was characterised as a one of the most risky countries in early 90 ies. The transition of Russia from a plan to a market economy has caused increasing interest to stock exchanges as an important component of the stock market. Russian economists came to conclusion that stock exchange market is the nervous terminations of economy and of all spheres of the life of society. These nervous terminations react to the depth of the processes occuring in an organism, much earlier, than the organism itself. Therefore the stock exchange market is the lead indicator of what will occur in economy. But imperfection of the Russian legislation, absence of culture of corporate management, lacks in system of disclosing information and legal base demanding completion are the basic features of the exchange stock market in Russia. The purpose of my assigment, therefore, is to analyse the current competitive position of Russia on the world stock market, to reveal problems of modern Russian stock exchanges and to find out the reasons of their occurrence. The efficiency of the stock exchange in Russia will be assessed according to the models applied in the financial literature. In order to reach this target first we have to look at the theoretical aspects of the core essence and main functions of stock exchanges.

Author : Hakime Isik-Vanelli
Publisher : GRIN Verlag
Page : 34 pages
File Size : 37,14 MB
Release : 2004-07-05
Category : Business & Economics
ISBN : 3638288080

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Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: Distinction, Bond University Australia, language: English, abstract: Abstract "Communism was based on everyone being the same. Being different was a threat. Right now, Russian society is going through the painful process of reforming itself, and ridding itself of old ways of thinking. Although differences are officially allowed by the authorities great animosity still exists towards anything or anybody that is not average." Marina Tyanhelkova, International Republican Institute Background to the Russian people The Czarist and Communist regimes have suppressed people’s desire to work individually under personal initiative. During the restructuring period (perestroika), the Soviet Communist value system was redefined, but the pace of the restructuring has been very slow. Western values of individualism and profit maximisation are adapted to gradually, however many Russians, especially older Russians, have difficulty in adapting to a Western outlook on life. The older generation is generally pessimistic and does not have faith in a better future life, whereas younger urban Russians are more open to a Western lifestyle. Currently, Russia is going through a profound period of change to replace the values of Communism with those of democracy and a free-market economy. Visitors to Russia may find that many Russians are still unfamiliar with, or misinformed about, concepts that form the basis of Western business culture. It may be necessary to explain and persuade Russian counterparts to accept ideas such as motivation, fair play, individual accountability and reward, profit and loss, turnover, proprietary rights, good will, or public relations. However, these terms should only be used with tact and caution. One consideration to keep in mind is the widespread ‘assumption’ by Westerners that Russia is a very ‘European’ country. Discussions with several Russians have indicated that there is an affinity with Asia, and this should be kept in mind when assuming that Russia will converge to act more like North Americans or Europeans over time. Russians themselves often distinguish between Russia as a country and Moscow and Saint Petersburg as the most technologically and economically advanced cities in Russia. These two cities are relatively modern, meeting Western standards, and have experienced large-scale foreign direct investment in the past decade.

Author : Anatoly Zhuplev
Publisher : Business Expert Press
Page : 207 pages
File Size : 28,36 MB
Release : 2016-12-26
Category : Business & Economics
ISBN : 1631576798

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Russia is a major economy and important power in the global political-economic landscape. Following the dissolution of the USSR, Russia has become a premier global marketplace despite remaining enigmatic and challenging. The book serves as a concise guide in understanding Russia from an international business perspective. It explores strategic issues, drivers, constraints, costs, and risks of international expansion and includes analytical tools, practical applications, sources of information, and assistance in international business research. These are supplemented by analysis of Russia’s macro-economic profile, drivers, strategic strengths and weaknesses in the comparative context, including its international market attractiveness and opportunities for U.S. companies. The book examines Russia’s main industries, their profiles, trends and business attractiveness, trends, and marketing strategies. The discussion of Russia’s regions covers regional subdivisions and economic profiles with the focus on Moscow, the leading economic region. The book also covers the drivers and trends of the Russian small business sector and entrepreneurial business venturing. Despite the onslaught of capitalism, Russia retains its relationship-driven culture. The book provides insights by evaluating the determinants of Russian culture, its national profile in major global cross-cultural studies, and practical cultural applications in business, negotiations, and communications. The book’s pedagogy includes skill development exercises and cases on doing business in Russia.

Author : Tomas Casas i Klett
Publisher : IAP
Page : 315 pages
File Size : 33,45 MB
Release : 2019-01-01
Category : Business & Economics
ISBN : 1641134526

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The mainstream perception of Russian business today is framed by images of wild capitalism and a Dutch-diseased resource-dependent economy with poorly functioning rules and institutions. Despite the continued relevance of these issues in the current environment, readers of this book will discover that business in Russia has undergone a remarkable transformation. Important characteristics of the contemporary Russian business climate include the rise of a new generation of Russian business leaders and entrepreneurs, a variety of innovative and adaptive business strategies developed to respond to the increasingly VUCA world, a confident middle class with significant purchasing power, as well as a surprising level of integration in the world economy, including increasingly with China and its Belt and Road Initiative (BRI). These evolving developments have received little attention from researchers and practitioners. This book has been written by Russian experts and thought leaders to address this knowledge gap. The five sections provide a diverse but integrated set of opinion pieces, analyses and cases about Russian business covering markets and macro perspectives, strategy and governance, innovation and entrepreneurship, internationalization and leadership. The aim is to overcome preconceptions by illustrating the underreported and multifaceted nature of the life of Russian business and take the reader closer to what is really happening on the ground. The book contains more than 50 contributions from 54 authors representing opinion leaders in Russia and abroad including prominent academics and businessmen. The Life of Russian Business is aimed at practitioners, policy-makers and educators, as well as those generally interested in Russia. By disseminating state-of-the-art insights on Russian decision-makers and institutions, the book ultimately delivers a well informed and balanced guide for those wishing to participate in Russia’s economy. Endorsements "This book, with its 50 contributions from scholars, thought leaders, entrepreneurs, and business leaders opens a door to Russia’s institutions, management practices and economic potential. The book fills an important gap in the literature and is a must for practitioners of trade and investment along the Belt and Road Initiative (BRI). Chinese and Asian readers will enjoy the fresh and dynamic stories, the rich detail, and the privileged insights into the present and future of Russia." — Professor Tony Chan, President, The Hong Kong University of Science and Technology (HKUST) "In the Russian Federation, the shelf life of inquiries into the country’s business practices and institutions has always been short. This is all the more true for the past 3–5 years, which have seen a series of important changes in Russia’s economic context and structure. This book, which brings together a wide range of expertise and voices, will be useful to readers both in Switzerland and beyond by providing them with up to-date insight into 'the life of Russian business,' covering both the challenges and opportunities." — Yves Rossier, Ambassador to the Russian Federation, Embassy of Switzerland, Moscow

Author : T. O. M. GROOMS
Publisher :
Page : 171 pages
File Size : 36,68 MB
Release : 2020-01-30
Category :
ISBN : 9781687323439

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Best book of the Russian series. | This is a must read for entrepreneurs, executives, diplomatic corps, corporations, manufacturers, military and historians about Russia before travel and business engagements. | tomgrooms.com | Written by the Father of Market Intelligence |This book serves as a valuable reference and historical record.

Author : Richard Poe
Publisher : McGraw-Hill Companies
Page : 340 pages
File Size : 30,7 MB
Release : 1995
Category : Business & Economics
ISBN : 9780070504554

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Includes a directory of prime Russian business contacts, guidance and insider tips on everything from the national mind-all to ever-changing bureaucracies. Projections from top economists and business-leaders of Russia's hottest industries, markets and regions. Candid advice on Russian culture and etiquette.