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When Stone Rabbit and his friends create robots to help out with chores, a glitch in the programming sends the 'bots into a malfunctioning frenzy! Will our long-eared hero be able to shut down these mechanical maniacs before they destroy Happy Glades? Or will his systems crash? Robot Frenzy is the eigth book in a full-color series of riotous, rip-roaring graphic novels that chronicles the zany of adventures of a quick-tempered and quick-witted young rabbit. Its fast pace and outrageously high visual content will appeal to thrill-seeking readers ages 7 to 10!
When Stone Rabbit and his friends create robots to help out with chores, a glitch in the programming sends the 'bots into a malfunctioning frenzy! Will the long-eared hero be able to shut down these mechanical maniacs before they destroy Happy Glades? Or will his systems crash?
For use in schools and libraries only. When Stone Rabbit and his friends create robots to help out with chores, a glitch in the programming sends the 'bots into a malfunctioning frenzy that threatens to destroy Happy Glades!
When Stone Rabbit and his friends create robots to help out with chores, a glitch in the programming sends the 'bots into a malfunctioning frenzy! Will our long-eared hero be able to shut down these mechanical maniacs before they destroy Happy Glades? Or will his systems crash? Robot Frenzy is the eigth book in a full-color series of riotous, rip-roaring graphic novels that chronicles the zany of adventures of a quick-tempered and quick-witted young rabbit. Its fast pace and outrageously high visual content will appeal to thrill-seeking readers ages 7 to 10!
In the early nineties, a visionary special-effects guru named Marc Thorpe conjured a field of dreams different from any the world had seen before: It would be framed by unbreakable plastic instead of cornstalks; populated not by ghostly ballplayers but by remote-controlled robots, armed to the steely teeth, fighting in a booby-trapped ring. If you built it, they'd come all right.... In Gearheads, Newsweek technology correspondent Brad Stone examines the history of robotic sports, from their cultish early years at universities and sci-fi conventions to today's televised extravaganzas -- and the turmoil that threatened the whole enterprise almost from the beginning. By turns a lively historical narrative, a legal thriller, and an exploration of a cultural and technological phenomenon, Gearheads is a funny and fascinating look at the sport of the future today.
It's an ear-splitting, gut-crunching, armor-crashing, booby-trapped fight to the death and the fastest-growing sport on television -- the world of hard-driving robot combat. Millions watch as these metallic maulers, handmade with a vengeance by technical wizards, slash, buzz, and hammer each other into a crowd-pleasing pulp in awesome displays of motorized muscle. This is the only A to Z guide to the fascinating world of mechanical warriors -- from the best Bots in the business to the inventors who created them. Whether you want to build and fight your own robot, learn more about the sport, or get a close-up, behind-the-scenes look at every bit of the action, this comprehensive book delivers it all -- the guts, the gears, and the pulverizing glory! Book jacket.
We, Robot does for robotics what Michio Kaku’s bestselling Physics of the Impossible has done for physics. How close to becoming reality are our favorite science fiction robots? And what might be the real-life consequences of their existence? Robotics and artificial intelligence expert (and science fiction fan) Mark Stephen Meadows answers that question with an irresistible blend of hard science, futurist imagination, solid statistics, pop culture, and plenty of humor.
Rock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, is an edited collection that explores how different genres of popular music are branded and marketed today. The book's core objectives are addressed over three sections. In the first part of Rock Brands, the authors examine how established mainstream artists/bands are continuing to market themselves in an ever-changing technological world, and how bands can use integrated marketing communication to effectively 'brand' themselves. This branding is intended as a protection so that technology and delivery changes don't stifle the bands' success. KISS, AC/DC, Ozzy Osbourne, Phish, and Miley Cyrus are all popular musical influences considered in this part of the analysis. In the second section, the authors explore how some musicians effectively use attention-grabbing issues such as politics (for example, Kanye West and countless country musicians) and religion (such as with Christian heavy metal bands and Bon Jovi) in their lyrics, and also how imagery is utilized by artists such as Marilyn Manson to gain a fan base. Finally, the book will explore specific changes in the media available to market music today (see M.I.A. and her use of new media) and, similarly, how these resources can benefit music icons even after they are long gone, as with Elvis and Michael Jackson. Rock Brands further examines gaming, reality television, and social networking sites as new outlets for marketing and otherwise experiencing popular music. What makes some bands stand out and succeed when so many fail? How does one find a niche that isn't just kitsch and can stand the test of time, allowing the musician to grow as an artist as well as grow a substantial fan base? Elizabeth Barfoot Christian and the book's contributors expertly navigate these questions and more in Rock Brands: Selling Sound in a Media Saturated Culture.
Like other aspects of business, good advertising is the result of hard work and careful planning. Creating good advertising is an enormous challenge. Imaginative and refreshingly honest, Advertising and Integrated Brand Promotion, 3e continues the tradition of providing students with a solid understanding of advertising strategy. The table of contents is designed to follow the same process that advertising agencies follow.