[PDF] Prints And The Print Market eBook

Author : Barney Davey
Publisher : BoldStar Communications
Page : 284 pages
File Size : 43,47 MB
Release : 2005
Category : Art
ISBN : 9780976960706

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An invaluable reference, this book provides insights, suggestions, examples, and resources intended to demystify the arcane world of art print marketing. Barney Davey has authored this handbook of practical advice to help visual artists succeed in the print market. The book is a result of his experiences and perspective culled from advising and observing leading art publishers and print artists in three decades. It details how artists can use the print market to take control of their career and create a profitable business putting their original work into prints. The wealth of benefits for visual artists in the print market include: secondary income from reproducing originals into prints; third stream income from licensing; greater awareness for their work; growing their collector base; diversifying their pricing and portfolio and keeping pace with demand for their originals. Given these advantages, it is surprising to find other business and marketing books for artists offer scant coverage of the print market. The paucity of print market information makes the book's insider insights priceless. Any visual artist with the desire to enjoy commercial success will find this book useful, inspiring and informative.

Author : Fiona Raven
Publisher :
Page : 0 pages
File Size : 44,51 MB
Release : 2017
Category : Design
ISBN : 9780994096920

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Book Design Made Simple gives DIY authors, small presses, and graphic designers--novices and experts alike--the power to design their own books. It's the first comprehensive book of its kind, explaining every step from installing Adobe(R) InDesign(R) right through to sending the files to press. For those who want to design their own books but have little idea how to proceed, Book Design Made Simple is a semester of book design instruction plus a publishing class rolled into one. Let two experts guide you through the process with easy step-by-step instructions, resulting in a professional-looking top-quality book

Author : Transparency Market Research
Publisher : Sagar Kale
Page : 6 pages
File Size : 44,95 MB
Release :
Category :
ISBN :

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Commercial printing industry refers to the services offered by printing industry for commercial applications. Commercial printers are used to construct phone books, magazines, labels, catalogs, advertising brochures, newspaper inserts, corporate reports, direct mail marketing, for printing financial documents, business forms, promotional materials and training manuals. Besides paper printing, printing presses also print on apparels, textile products, metal, glass and plastics. Large printing presses gain profitability by bulk buying materials such as ink and paper, thus serving a large customer base nationwide and making effective use of presses. However, small press companies compete by offering a service to specific applications.

Author : Morris Rosenthal
Publisher :
Page : 173 pages
File Size : 34,33 MB
Release : 2004
Category : Language Arts & Disciplines
ISBN : 9780972380133

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The basic business model of the book publishing industry remained largely unchanged between the Great Depression and the turn of the Millennium. Print a lot of books, try to get them reviewed so that stores would stock them on consignment, advertise, then hope that they don't come back as returns. Small imprints and self-publishers were reduced to begging distributors to accept their titles at discounts of 60% or more, and were expected to accept returns in any condition and quantity. Print-on-demand book publishing, combined with short-discount distribution and Internet marketing, is turning the publishing business on its head. For the first time, authors are finding that they can launch their own publishing businesses and earn more from their writing than they would with a major trade publisher. Small imprints can invest their scarce resources in acquiring, designing and promoting new titles, rather than gambling on tons of books that cost money to keep in inventory. This book details the new method with which authors and publishers alike can use POD to cut costs and increase profits, while reaching new readers through the magic of Internet marketing.

Author : James Baker
Publisher : Springer
Page : 240 pages
File Size : 38,21 MB
Release : 2017-04-06
Category : History
ISBN : 3319499890

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This book explores English single sheet satirical prints published from 1780-1820, the people who made those prints, and the businesses that sold them. It examines how these objects were made, how they were sold, and how both the complexity of the production process and the necessity to sell shaped and constrained the satiric content these objects contained. It argues that production, sale, and environment are crucial to understanding late-Georgian satirical prints. A majority of these prints were, after all, published in London and were therefore woven into the commercial culture of the Great Wen. Because of this city and its culture, the activities of the many individuals involved in transforming a single satirical design into a saleable and commercially viable object were underpinned by a nexus of making, selling, and consumption. Neglecting any one part of this nexus does a disservice both to the late-Georgian satirical print, these most beloved objects of British art, and to the story of their late-Georgian apotheosis – a story that James Baker develops not through the designs these objects contained, but rather through those objects and the designs they contained in the making.

Author : Frank Cost
Publisher : RIT Cary Graphic Arts Press
Page : 276 pages
File Size : 39,27 MB
Release : 2005
Category : Architecture
ISBN : 9781933360034

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Print is so familiar that it remains invisible to the average person. Frank Cost, associate dean of the College of Imaging Arts and Sciences at Rochester Institute of Technology and co-director of the RIT Printing Industry Center, has often wished for a small, fun-to-read book to give to people who were thinking about the world of print for the first time. Most of the available introductory books concentrate heavily on the technology, but say little about how people actually use print, let alone why. The New Medium of Print is a new kind of book: it provides an introduction to the underlying systems for the creation and distribution of print, as well as an exploration of its many and varied contemporary uses. This book is the first in the Printing Industry Center Series: a co-publication of RIT Cary Graphic Arts Press and RIT Printing Industry Center.