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Introduction to Business

Author : Lawrence J. Gitman
Publisher :
Page : 1455 pages
File Size : 21,90 MB
Release : 2024-09-16
Category : Business & Economics
ISBN :

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

IT Business Partnerships: A Field Guide

Author : Joseph Topinka
Publisher : Hillcrest Publishing Group
Page : 224 pages
File Size : 35,39 MB
Release : 2014
Category : Business & Economics
ISBN : 0989380904

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As a career CIO and founder of CIOMentor, Joseph Topinka draws on his own experiences implementing IT Business Partnership Programs to present an actionable, how-to field guide to true business technology convergence. "IT Business Partners: A Field Guide" will help you execute what many business leaders only buzz about. Within this guide you will learn the argument for business technology convergence via IT Business Partnerships, as well as the essential principles and strategies behind successful Partnership Programs. Insightful stories and real-life examples of what works and what doesn't are woven throughout, as are proven methods, tools, and templates to help you through the entire process. "IT Business Partners: A Field Guide" provides an actionable plan for you to implement an IT Business Partnership Program in your organization so that you, too, can achieve business technology convergence.

Partner with Purpose

Author : Steve Schmida
Publisher :
Page : 272 pages
File Size : 28,61 MB
Release : 2020-06-02
Category :
ISBN : 9780979008061

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In the 21st century, businesses are increasingly faced with complex, "wicked" problems--challenges with social and environmental dimensions they cannot solve on their own. This is especially common in the frontier markets of Asia, Africa, Latin America, and the former Soviet bloc. In many cases, the best solution is to create cross-sector partnerships with organizations from outside the business world--foundations, nonprofits, government agencies, and more. The resulting partnerships can generate business value as well positive social impact, thereby benefiting companies and communities alike. PARTNER WITH PURPOSE by Steve Schmida is a step-by-step guide to planning, launching, and successfully maintaining cross-sector partnerships, illustrated with vivid real-life stories from the author's work with companies around the world.

Social Partnerships and Responsible Business

Author : M. May Seitanidi
Publisher : Routledge
Page : 449 pages
File Size : 37,35 MB
Release : 2013-12-04
Category : Business & Economics
ISBN : 1317962923

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Cross-sector partnerships are widely hailed as a critical means for addressing a wide array of social challenges such as climate change, poverty, education, corruption, and health. Amid all the positive rhetoric of cross-sector partnerships though, critical voices point to the limited success of various initiatives in delivering genuine social change and in providing for real citizen participation. This collection critically examines the motivations for, processes within, and expected and actual outcomes of cross-sector partnerships. In opening up new theoretical, methodological, and practical perspectives on cross-sector social interactions, this book reimagines partnerships in order to explore the potential to contribute to the social good. A multi-disciplinary perspective on partnerships adds serious value to the debate in a range of fields including management, politics, public management, sociology, development studies, and international relations. Contributors to the volume reflect many of these diverse perspectives, enabling the book to provide an account of partnerships that is theoretically rich and methodologically varied. With critical contributions from leading academics such as Barbara Gray, Ans Kolk, John Selsky, and Sandra Waddock, this book is a comprehensive resource which will increase understanding of this vital issue.

The Partnership Economy

Author : David A. Yovanno
Publisher : John Wiley & Sons
Page : 294 pages
File Size : 46,28 MB
Release : 2022-02-10
Category : Business & Economics
ISBN : 1119819717

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Unlock the enormous potential of strategic partnerships You think you know partnerships, don’t you? But the nature — and growth potential — of partnerships for business has transformed in recent years. In The Partnership Economy, partnership automation expert and impact.com CEO David A. Yovanno delivers an insightful, actionable guide to navigating this newly defined era and growing your company’s revenue far beyond expectations. Using real-life examples from well-known brands such as Fabletics, Target, Ticketmaster, Walmart, and more, the book offers practical frameworks on how to unlock the value of modern partnerships. Along with showing how partnerships build brand awareness, customer loyalty, and competitive advantage, Yovanno reveals the tremendous possibilities for growth when partnership agreements work in concert across all partnership types, such as influencers, commerce content publishers, business-to-business integrations, and affiliate rewards. In this book, you’ll learn: Why and how the most innovative companies, both large and small, and across industries, invest in their partnership programs and consequently drive up to a third or more revenue for their organization How a variety of partnership types, including influencers, commerce content, traditional affiliate programs, and more, operate and how each can make a difference in your business Why you don’t have to wait — you can begin your partnerships strategy today, either in-house or through agency partners, with a point-by-point startup plan and roadmap for growth What partnership maturity means and how to diversify and grow your partnerships program to fully unleash your organization’s growth potential Perfect for founders, executives, managers, and anyone responsible for revenue acquisition in any industry or sector, The Partnership Economy is an indispensable guide for anyone planning to grow their business and its revenue.

The Art of Client Service

Author : Robert Solomon
Publisher : John Wiley & Sons
Page : 191 pages
File Size : 39,30 MB
Release : 2016-03-17
Category : Business & Economics
ISBN : 111922828X

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A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work. Written by one of the industry's most knowledgeable client services executives, the book begins with a definition, then follows a path from an initial new business win to beginning, building, losing, then regaining trust with clients. It is a powerful source of counsel for those new to the business, for industry veterans who want to refresh or validate what they know, and for anyone in the middle of the journey to get better at what they do.

Progressive Partnerships

Author : Callum Laing
Publisher : Rethink Press
Page : 204 pages
File Size : 17,89 MB
Release : 2016-03
Category : Business & Economics
ISBN : 9781781331859

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"Whatever size your business is, getting the right strategic business partnerships in place is fundamental to success. Callum has been creating partnerships for decades and in this book breaks down how anyone can follow his steps to partnership success." - Jean-Michel Wu, Chief Talent Officer at McCann WorldGroup APAC "Callum has pulled back the curtains on the mystery of creating successful partnership in his book, Progressive Partnerships - The Future of Business. Simple frameworks coupled with actionable steps show how every business person can be a small giant in their space of expertise by leveraging on other people's resources. A definite must read book." - Cheryl Liew-Chng, Creator of The 24-Hour Woman, a media and training and development firm for Women Professionals and Entrepreneurs. www.The24HourWoman.com Callum Laing has been starting, building and buying businesses for 20 years. He is a partner in the Private Equity company Unity Group, co-founder and non-exec director of The Marketing Group PLC and is the CEO of Entrevo Asia. He is based in Singapore with his family.

Strategic Business Partner

Author : Dana Gaines Robinson
Publisher : Berrett-Koehler Publishers
Page : 300 pages
File Size : 40,37 MB
Release : 2005-03-01
Category : Business & Economics
ISBN : 157675801X

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Research clearly indicates that there is a strong need for the Human Resources (HR) function, and the people in it, to adopt a more strategic and business-linked approach. In one study business executives ranked the HR function as third, after sales and customer service, as a function that makes a very significant contribution to a company's bottom line. Unfortunately research also indicates that few HR functions have become strategic. Most still operate in a primarily administrative and tactical manner—the very work that is increasingly being outsourced. Clearly there is a gap between what business leaders and employees need from their HR departments and what HR is providing. HR functions must become more integrated into the business, with some people on the HR team assuming the role of Strategic Business Partner (SBP). Here, Dana and Jim Robinson offer guidance for HR, Organization Development and Learning professionals who aspire to transform themselves into effective Strategic Business Partners. They explain how SBPs build partnerships, based upon credibility and trust, with key organization leaders. These partnerships provide SBPs with opportunities to identify and support projects directly aligned with business goals. The success of these projects deepens the SBPs' credibility, enabling them to be viewed as strategic partners. At this higher level of accountability, SBPs work with business leaders to form long-range business strategies and plans, creating and implementing people initiatives that link into and support the business strategies and plans. This practical guide offers case studies, exercises, tips, and tools you can use to become a Strategic Business Partner in your organization.

A Comparative Evolution of Business Partnerships

Author : Murat Çızakça
Publisher : BRILL
Page : 259 pages
File Size : 33,20 MB
Release : 2023-10-16
Category : History
ISBN : 9004661069

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This monograph deals with the entrepreneurs, the partnerships they formed and how these partnerships evolved through a time span of about fourteen centuries, that is, from the birth of Islam to the present. The first part of the book examines the evolution of medieval partnership forms in Europe and finally in the United States, while in the second part the much less known Islamic evolution is studied. The study of the Islamic evolution is based on extensive original research conducted in the Ottoman archives. Comparative economic and business historians of these two great civilizations will find this book highly important, while modern Islamic bankers and economists interested in the actual functioning of an Islamic economy will find this volume indispensable reading, for here they have a unique chance to observe an Islamic economy and business operating within an historical framework.