[PDF] On The Impact Of Low Balling eBook

Author : E. Scott Geller
Publisher : Government Institutes
Page : 483 pages
File Size : 36,49 MB
Release : 2001-10-01
Category : Social Science
ISBN : 1461624894

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This book provides a collection of 28 writings from Scott Geller's regular column in "Industrial Safety and Hygiene News," from Geller's associates at Safety Performance Solutions, and from the American Society of Safety Engineers' annual conferences. Organized into seven chapters, these writings examine real-world examples of successful behavior-based safety programs. Readers will discover tips on how to measure safety performance, how to get workers to care about safety, and how to better assess and coach safety performance using specific behavior-based tools. Readers will also find in-depth discussions on achieving a Total Safety Culture using such tools and techniques as actively caring, self-management, behavior-based observation and feedback, improved communication skills, measured safety performance, increased safety leadership, and maximized behavior-based safety efforts.

Author : Paul N. Bloom
Publisher : SAGE
Page : 570 pages
File Size : 45,70 MB
Release : 2001
Category : Business & Economics
ISBN : 9780761916260

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Marketing scholars have a long history of conducting research on how marketing affects the welfare of society. A significant body of knowledge has developed to look beyond marketing's impact on the corporate bottom line towards the affects of marketing on consumer sovereignty, public health, economic growth, and other aspect of societal welfare. The large and growing amount of research has become fragmented and diverse. There is a need for a volume to pull all of this research together to facilitate the assessment of what we have learned and what we need to study further. This volume fills that need! Handbook of Marketing and Society presents the first comprehensive, in-depth examination of scholarly research on how marketing affects societal welfare. Drawing on the talents of a distinguished group of contributors, the editors have assembled key reviews, analyses, and perspectives on a broad range of research topics including deceptive advertising, warning labels, trademark infringement, antitrust enforcement, environmental labels, privacy protection, social marketing, and corporate societal marketing. An unifying model is presented in the introduction that illustrates the linkage of marketing knowledge, marketing decisions, and societal welfare. Each chapter covers, in a purposeful way, a different link or path through which marketing can affect societal welfare. Future research needs are identified in each chapter in order to help focus marketing thinking and marketing practice serve society more effectively. Academics, graduate students, and others interested in marketing's role in society will find this a valuable resource and an excellent guidebook for future research.

Author : Stephen R. Moehrle
Publisher : Emerald Group Publishing
Page : 298 pages
File Size : 23,49 MB
Release : 2013-06-25
Category : Business & Economics
ISBN : 1781907641

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Accounting scandals such as Enron and WorldCom ushered in several regulatory overhauls including Sarbanes-Oxley. This monograph summarizes and synthesize a decade of academic research to develop an evolving dominant explanation around these myriad changes.

Author : J. Edward Ketz
Publisher : Taylor & Francis
Page : 464 pages
File Size : 43,40 MB
Release : 2006
Category : Business & Economics
ISBN : 9780415350822

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The ruination of investors in Enron, WorldCom, Waste Management, Aldelphia, Tyco and scores of other business concerns has raised questions about the adequacy and relevance of academic research into accounting ethics, as well as the ethical nature of professional parties. This research collection includes important papers from key journals and books that reassess theories, research studies, and professional practices in the field of accounting ethics. In addition to examining the current crisis in the creditability of financial reports, many of the papers here work toward developing a body of knowledge that will protect the investing public in the future.