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Awarded the Dexter Prize by the Society for the History of Technology, this book offers a comparative history of the evolution of modern electric power systems. It described large-scale technological change and demonstrates that technology cannot be understood unless placed in a cultural context.
An accessible illustrated introducton to the networks we use every day, from Facebook and Google to WiFi and the Internet What makes WiFi faster at home than at a coffee shop? How does Google order search results? Is it really true that everyone on Facebook is connected by six steps or less? The Power of Networks answers questions like these for the first time in a way that all of us can understand. Using simple language, analogies, stories, hundreds of illustrations, and no more math than simple addition and multiplication, Christopher Brinton and Mung Chiang provide a smart and accessible introduction to the handful of big ideas that drive the computer networks we use every day. The Power of Networks unifies these ideas through six fundamental principles of networking. These principles explain the difficulties in sharing network resources efficiently, how crowds can be wise or not so wise depending on the nature of their connections, why there are many layers in a network, and more. Along the way, the authors also talk with and share the special insights of renowned experts such as Google’s Eric Schmidt, former Verizon Wireless CEO Dennis Strigl, and “fathers of the Internet” Vint Cerf and Bob Kahn.
Topologies of Power amounts to a radical departure in the way that power and space have been understood. It calls into question the very idea that power is simply extended across a given territory or network, and argues that power today has a new found ‘reach’. Topological shifts have subtly altered the reach of power, enabling governments, corporations and NGOs alike to register their presence through quieter, less brash forms of power than domination or overt control. In a world in which proximity and distance increasingly play across one another, topology offers an insight into how power remains continuous under transformation: the same but different in its ability to shape peoples’ lives. Drawing upon a range of political, economic and cultural illustrations, the book sets out a clear and accessible account of the topological workings of power in the contemporary moment. It will be invaluable for both students and academics in human geography, politics, sociology, and cultural studies.
This book is a startling expose of the increasing threat to free speech a democratic government. Mazzocco describes the ways that an ever-expanding U.S.-based multinational media cartel velis the machinations of the corporate state by dominating worldwide markets for TV, radio, newspapers, books, movies, cable, recordings, and videos.
A powerful, visual framework helps managers discover how employees really communicate and collaborate to get work done - and helps them identify ways they can influence these social networks to improve performance and innovation. In The Hidden Power of Social Networks, Cross and Parker, experts in "social network analysis"—a technique that visually maps relationships between people in large, distributed groups - apply this powerful tool to management for the first time. Based on their in-depth study of sixty informal employee networks in well-known companies around the world, Cross and Parker show managers how to conduct a social network analysis of their organization.
Celebrated scientists Nicholas Christakis and James Fowler explain the amazing power of social networks and our profound influence on one another's lives. Your colleague's husband's sister can make you fat, even if you don't know her. A happy neighbor has more impact on your happiness than a happy spouse. These startling revelations of how much we truly influence one another are revealed in the studies of Dr. Christakis and Fowler, which have repeatedly made front-page news nationwide. In Connected, the authors explain why emotions are contagious, how health behaviors spread, why the rich get richer, even how we find and choose our partners. Intriguing and entertaining, Connected overturns the notion of the individual and provides a revolutionary paradigm-that social networks influence our ideas, emotions, health, relationships, behavior, politics, and much more. It will change the way we think about every aspect of our lives.
The news media have significant influence on the formation of public opinion. Called the agenda-setting role of the media, this influence occurs at three levels. Focusing public attention on a select few issues or other topics at any moment is level one. Emphasizing specific attributes of those issues or topics is level two. The Power of Information Networks: The Third Level of Agenda Setting introduces the newest perspective on this influence. While levels one and two are concerned with the salience of discrete individual elements, the third level offers a more comprehensive and nuanced perspective to explain media effects in this evolving media landscape: the ability of the news media to determine how the public associates the various elements in these media messages to create an integrated picture of public affairs. This is the first book to detail the theoretical foundations, methodological approaches, and international empirical evidence for this new perspective. Cutting-edge communication analytics such as network analysis, Big Data and data visualization techniques are used to examine these third-level effects. Diverse applications of the theory are documented in political communication, public relations, health communication, and social media research. The Power of Information Networks will interest scholars, students and practitioners concerned with the media and their social and cultural effects.
How early twentieth-century American policymakers sought to gain control over radiotelegraphy networks in an effort to advance the global position of the United States. In Reluctant Power, Rita Zajácz examines how early twentieth century American policymakers sought to gain control over radiotelegraphy networks in an effort to advance the global position of the United States. Doing so, she develops an analytical framework for understanding the struggle for network control that can be applied not only to American attempts to establish a global radio network in the early twentieth century but also to current US efforts to retain control of the internet. In the late nineteenth century, Britain was seen to control both the high seas and the global cable communication network under the sea. By the turn of the twentieth century, Britain's geopolitical rivals, including the United States, looked to radiotelegraphy that could circumvent Britain's dominance. Zajácz traces policymakers' attempts to grapple with both a new technology—radiotelegraphy—and a new corporate form: the multinational corporation, which managed the network and acted as a crucial intermediary. She argues that both foreign policy and domestic radio legislation were shaped by the desire to harness radiotelegraphy for geopolitical purposes and reveals how communication policy and aspects of the American legal system adjusted to the demands of a rising power. The United States was a reluctant power during the early twentieth century, because policymakers were unsure that companies headquartered in the United States were sufficiently American and doubted that their strategies served the national interest.