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Hallyu 2.0

Author : Sangjoon Lee
Publisher : University of Michigan Press
Page : 277 pages
File Size : 32,82 MB
Release : 2015-06-01
Category : Social Science
ISBN : 0472120891

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Collectively known as Hallyu, Korean music, television programs, films, online games, and comics enjoy global popularity, thanks to new communication technologies. In recent years, Korean popular culture has also become the subject of academic inquiry. Whereas the Hallyu’s impact on Korea’s national image and domestic economy, as well as on transnational cultural flows, have received much scholarly attention, there has been little discussion of the role of social media in Hallyu’s propagation. Contributors to Hallyu 2.0: The Korean Wave in the Age of Social Media explore the ways in which Korean popular cultural products are shared by audiences around the globe; how they generate new fans, markets, and consumers through social media networks; and how scholars can analyze, interpret, and envision the future of this unprecedented cultural phenomenon.

Diasporic Hallyu

Author : Kyong Yoon
Publisher : Springer Nature
Page : 161 pages
File Size : 18,78 MB
Release : 2022-04-02
Category : Social Science
ISBN : 3030949648

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This open access book examines the lived experiences of diasporic Korean youth in light of the transnational flows of South Korean popular culture, known as the Korean Wave, or Hallyu. Drawing on an ethnographic study of Korean Canadian youth and their engagement with the Korean Wave, the book proposes a critical understanding of the interactions between diasporic youth audiences and popular culture. By examining the Korean Wave as diasporic cultural practices rather than the diffusion of national cultural products, the book reveals the diversified ways in which cultural flows are negotiated by audiences who take up relatively ambivalent reception positions between two or more national and cultural contexts. This book expands the scope of transnational audience studies and youth cultural studies by focusing attention on the diasporic media practices of young people.

Hallyu 2.0

Author : Sangjoon Lee
Publisher : University of Michigan Press
Page : 277 pages
File Size : 24,6 MB
Release : 2015-06
Category : Computers
ISBN : 0472052527

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The first scholarly volume to investigate the impact of social media and other communication technologies on the global dissemination of the Korean Wave

K-Pop

Author : Stuart A. Kallen
Publisher : Twenty-First Century Books
Page : 68 pages
File Size : 49,16 MB
Release : 2014-01-01
Category : Young Adult Nonfiction
ISBN : 1467725498

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Featuring quirky horse-riding dance moves and an infectious electronic beat, an unlikely music video and its leading man made history in 2012. In December of that year, "Gangnam Style" reached one billion hits on YouTube—the most views ever. Seemingly overnight, the South Korean pop star behind the hit—Psy (Park Jae-sang)—became a household name. But Psy is just part of the story. Other South Korean pop sensations such as Girls' Generation, 2NE1, and BigBang are part of a global sensation called Hallyu, or the Korean Wave. South Korean bands are performing to sold out arenas all over the world, and fans can't get enough of South Korean music, films, television, food, and manhwa (cartoons). K-Pop: Korea's Musical Explosion traces the journey of South Korean pop music, from the early influences of American rock 'n' roll in the 1950s to the success of a tiger-eyed sensation called Rain, who wowed American audiences in the early 2000s. Discover how this Korean Justin Timberlake, and those who came after him, rose through South Korea’s star-making system through grueling hard work to seduce international audiences with their tight choreographies, irresistible beats, outrageous outfits, and exciting stage shows. You'll become part of the K-Pop fandom world too!

Sociolinguistics of the Korean Wave

Author : Nora Samosir
Publisher : Taylor & Francis
Page : 150 pages
File Size : 44,89 MB
Release : 2023-12-22
Category : Language Arts & Disciplines
ISBN : 1003830935

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Samosir and Wee examine how the immensely popular Korean Wave ("K-wave") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music ("K-pop"), serialised dramas ("K-dramas") and films ("K-films"). Given the South Korean government’s involvement in providing funding and publicity, the Korean Wave raises interesting sociolinguistic questions about the relationship between artistry and citizenship, the use of social media in facilitating the consumption of cultural products, and, ultimately, the nature of soft power itself. Studies of soft power have tended to come from the field of international relations. This book shows that sociolinguistics actually has a number of tools in its conceptual arsenal – such as indexicality, stance taking, affect, and styling – that can shed light on the Korean Wave as a form of soft power. As the first book-length sociolinguistic analysis of the Korean Wave and soft power, this book demonstrates how K-pop, K-dramas, and K-films have been able to encourage in consumers an anthropological stance towards all things Korean. This volume will be of particular interest to students and scholars in sociolinguistics, political science, cultural studies, and Korean studies.

Global Talent

Author : Gi-Wook Shin
Publisher : Stanford University Press
Page : 217 pages
File Size : 31,53 MB
Release : 2015-03-18
Category : Social Science
ISBN : 0804794383

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Global Talent seeks to examine the utility of skilled foreigners beyond their human capital value by focusing on their social capital potential, especially their role as transnational bridges between host and home countries. Gi-Wook Shin and Joon Nak Choi build on an emerging stream of research that conceptualizes global labor mobility as a positive-sum game in which countries and businesses benefit from building ties across geographic space, rather than the zero-sum game implied by the "global war for talent" and "brain drain" metaphors. The book empirically demonstrates its thesis by examination of the case of Korea: a state archetypical of those that have been embracing economic globalization while facing a demographic crisis—and one where the dominant narrative on the recruitment of skilled foreigners is largely negative. It reveals the unique benefits that foreign students and professionals can provide to Korea, by enhancing Korean firms' competitiveness in the global marketplace and by generating new jobs for Korean citizens rather than taking them away. As this research and its key findings are relevant to other advanced societies that seek to utilize skilled foreigners for economic development, the arguments made in this book offer insights that extend well beyond the Korean experience.

New Korean Wave

Author : Dal Jin
Publisher : University of Illinois Press
Page : 233 pages
File Size : 36,25 MB
Release : 2016-03-15
Category : History
ISBN : 0252098145

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The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.

K-POP

Author : Korean Culture and Information Service South Korea
Publisher : 길잡이미디어
Page : 96 pages
File Size : 33,12 MB
Release : 2013-03-22
Category : Popular music
ISBN : 8973751662

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In October 2009, the Korean girl group 2NE1’s album To Anyone ranked second after Eminem’s Recovery on the Top Hip Hop Albums chart on iTunes, the largest online music vendor in the United States. At a concert hall in Los Angeles, five hundred Girls’ Generation fans wearing T-shirts that read “Soshified”?“Soshi” is a shortened form of “Sonyeo Shidae,” the Korean name of the girl group?sang the group’s song “Gee” while performing a synchronized dance to the music. The YouTube video of the popular Girls’ Generation song “Gee” had more than 56 million hits as of October 2011. In June 2011, young fans came from all over Europe?the UK, Germany, Spain, Italy, Sweden, and elsewhere?to see Korean idol groups including TVXQ!, Super Junior, SHINee, Girls’ Generation, and f(x) at Le Zenith de Paris in France, a venue where many famous European pop acts have held concerts. In Bangkok, Thai youngsters dreaming of becoming “the next Nichkhun” (a member of boy band 2PM) hold singing and dancing competitions to Korean music every weekend. What do all of these happenings around the world have in common? The answer is “K-Pop.” K-Pop Meets the World K-Pop Makes a Splash in Europe US Starts to Notice K-Pop K-Pop Stars Break Records in Japan K-Pop Triggers New Hallyu in Southeast Asia Why K-Pop? Hybrid Entertainment The Versatility of Korean Stars Globalized Star-Making System Social Media Enables Rapid Spread History of K-Pop Birth of Korean Pop Music Korean War and US Infl uence The First Renaissance Folk Music Represents Youth Culture Superstar Cho Yong-pil and the Ballad Era Seo Taiji & Boys Open New Chapter K-Pop Goes Global The Most Popular K-Pop Artists Idol Pop R&B and Ballads Hip Hop Rock and Indie Epilogue Where Is K-Pop Headed? keyword : K-POP,korean pop music,2NE1,Girls’ Generation,SNSD,Super Junior,SHINee

Hallyu

Author : Do kyun Kim
Publisher :
Page : 504 pages
File Size : 12,8 MB
Release : 2011
Category : Asia
ISBN : 9788952112019

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"A representative book of contemporary Korean cultural studies!" This book introduces one remarkable media trend related to the influence of Korean media products in Asian countries and Western countries. Since the early 1990s, the popularity of Korean media products, including television dramas, songs, and movies has skyrocketed in Asian countries and beyond. The enormous wave of popularity of Korean pop culture is referred to as Hallyu, the Korean Wave. According to earlier studies, the influence of Hallyu has been unprecedented, affecting the domestic culture and international relations of Asian countries and reducing the dominance of Hollywood in the Asian media market. Furthermore, it has been constructing a cross-national identity of ready consumers of Korean popular culture. Investigating this remarkable media phenomenon, this book examines the influence of Hallyu from its origin to the present and attempts to predict its future. Many scholars of communication, sociology, history, and international relations have produced a growing amount of literature and research on the subject of Hallyu over the last several years. However, so far, few efforts have synthesized the Hallyu phenomenon comprehensively or traced the influence of Hallyu for the last decade. Having observed the influence of Hallyu across national borders and the need to synthesize Hallyu research from diverse perspectives, the editors designed this book with two main purposes: the first purpose was to analyze Hallyu from as many diverse perspectives as possible, and the second purpose was to present Korean perspectives on the Hallyu phenomenon by providing international readers with analyses by Korean scholars.

Korean Communication, Media, and Culture

Author : Kyu Ho Youm
Publisher : Lexington Books
Page : 375 pages
File Size : 29,70 MB
Release : 2018-08-31
Category : History
ISBN : 1498583334

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Korean Communication, Media, and Culture is a bibliography of English-language publications for non-Korean-speaking academics, researchers, and professionals. In addition to the actual annotations of all the major books, book chapters, journal articles, and theses/dissertations, each chapter includes contextual introductory commentary on its topic. The authors not only historicize their findings but they also prescribe the direction that English-language research on Korean communication should take.