[PDF] Global Sustainability And Innovation Revised Second Edition eBook

Author : Phillip Waldrop
Publisher : Cognella Academic Publishing
Page : pages
File Size : 29,44 MB
Release : 2017-06-20
Category :
ISBN : 9781516522323

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Global Sustainability and Innovation offers an in-depth look into the theory and practice of sustainability. This text seeks to provide students with a straightforward and accessible guide to understanding this rapidly emerging and widely misunderstood field. A diverse range of essential topics in sustainability are examined, including energy, environmental conservation, and the green revolution. New topics explored in this edition include climate change, recycling, and the effect of renewable energy sources on the environment. Global Sustainability and Innovation offers an innovative approach to studying sustainability. By exploring the roles of reuse, recycling, and remanufacturing in business decisions, it illustrates the techniques necessary to establish sustainable business practices. The text features several real-world case studies from leading experts that give readers a glimpse into how sustainability is currently being implemented in product and process design decisions at several major organizations. Global Sustainability and Innovation ties together diverse elements to impart a holistic overview of the sustainability spectrum. It is ideal for courses in sustainability and courses focused on the environment and renewable energy.

Author : Andrew Hargadon
Publisher : Stanford University Press
Page : 249 pages
File Size : 17,84 MB
Release : 2015-06-24
Category : Business & Economics
ISBN : 0804795029

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If we can carry in our pockets more computing power than the Apollo program needed to put a man on the moon, why can't we solve problems like climate change, famine, or poverty? The answer lies, in part, in the distinctive challenges of creating innovations that address today's pressing environmental and social problems. In this groundbreaking book, Andrew Hargadon shows why sustainable innovation—the development of financially viable products that support a healthy environment and communities—is so difficult when compared to creating the next internet ventures or mobile apps that disregard these criteria. While other books treat innovation across sectors equally, Hargadon argues that most effective innovation strategies hinge on attention to the context in which they are pursued. Instead of relying on a stale set of "best practices," executives must craft their own strategies based on the particulars of their industries and markets. But, there are some rules of the road that foster a triple bottom line; this book provides a research-based framework that outlines the critical capabilities necessary to drive sustainable innovation: a long-term commitment, nexus work, science and policy expertise, recombinant innovation, and robust design. Sustainable Innovation draws on a wide range of historical and contemporary examples to show business readers and their companies how to stand on the shoulders of successful pioneers.

Author : Al Iannuzzi
Publisher : CRC Press
Page : 241 pages
File Size : 11,13 MB
Release : 2017-08-03
Category : Business & Economics
ISBN : 1351858327

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Written by a renowned sustainability expert, Greener Products: The Making and Marketing of Sustainable Brands, Second Edition makes the case for why the people and the planet need products to be made in a different, more sustainable way. The growth of the global middle class, with an additional 3 billion people expected to enter the consumer market by 2030, is putting an unprecedented demand on resources and straining the global supply of raw materials, fossil fuels, food and water. This book provides insights on how to raise the bar on product development and investigates the best practices for making and marketing sustainable brands. Over 40 case studies are analyzed in this book and summarized for the reader to easily see what it is that makes leading companies successful. Analysis on marketing campaigns and greener product development range from leading companies like Apple, Nike, Samsung Electronics, BASF, GE, Johnson & Johnson, Unilever, and Method. New updated content in this second edition includes: New developments like the United Nations Sustainable Development Goals with concepts of biomimicry, circular economy, emerging issues management, and eco-innovation. Novel tools and examples for bringing sustainable products to market. New chapter dedicated to natural capital. Analysis of current green marketing methods and market trends. Best practices for making and marketing sustainable brands. For more information, visit the author's book website at www.greenerproducts.biz.

Author : Frank-Martin Belz
Publisher : John Wiley & Sons
Page : 354 pages
File Size : 40,46 MB
Release : 2012-10-29
Category : Business & Economics
ISBN : 1119966191

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The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step approach. The steps involve an analysis of socio-environmental priorities to complement conventional consumer research; an integration of social, ethical and environmental values into marketing strategy development; a new consumer-oriented sustainability marketing mix to replace the outmoded and producer-oriented '4Ps'; and finally an analysis of how marketing can go beyond responding to social change to contribute to a transformation to a more sustainable society. Without taking such steps, marketing will continue to drive global crises linked to climate change, poverty, food shortages, oil depletion and species extinction, instead of helping to tackle them. A comprehensive package of supplementary materials for this text is available at www.wiley.com/college/belz. View the authors blog at: www.sustainability-marketing.com

Author : Sébastien Darchen
Publisher : Routledge
Page : 334 pages
File Size : 42,50 MB
Release : 2018-11-01
Category : Architecture
ISBN : 135112420X

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As the world becomes more urbanised, solutions are required to solve current challenges for three arenas of sustainability: social sustainability, environmental sustainability and urban economic sustainability. This edited volume interrogates innovative solutions for sustainability in cities around the world. The book draws on a group of 12 international case studies, including Vancouver and Calgary in Canada, San Francisco and Los Angeles in the US (North America), Yogyakarta in Indonesia, Seoul in Korea (South-East Asia), Medellin in Colombia (South America), Helsinki in Finland, Freiburg in Germany and Seville in Spain (Europe). Each case study provides key facts about the city, presents the particular urban sustainability challenge and the planning innovation process and examines what trade-offs were made between social, environmental and economic sustainability. Importantly, the book analyses to what extent these planning innovations can be translated from one context to another. This book will be essential reading to students, academics and practitioners of urban planning, urban sustainability, urban geography, architecture, urban design, environmental sciences, urban studies and politics.

Author : James A.F. Stoner
Publisher : IAP
Page : 248 pages
File Size : 12,10 MB
Release : 2008-10-01
Category : Political Science
ISBN : 1607528711

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The journey towards a sustainable world is our greatest challenge. This book includes reports, analysis, and discussion of cutting-edge approaches to incorporating sustainability importantly in the mix of organizational strategic elements. It includes examples of “zero-footprint” production facilities, leveraging environmental and social opportunities by projects, examining theories of excellence in sustainability through appreciative inquiry, social entrepreneurship, closed-loop supply chain management including reverse flows of products returned by end users, using triple bottom-line measures of success implemented in various societal and political contexts, implementing environmentally positive green technologies, new visions for making sustainability sustainable, and innovations in diffusing learning throughout an organization’s web of stakeholders and admirers. Examples and cases are drawn from business, government, and not-for-profit sectors and intra and inter-sectoral partnerships in the US, Canada, Australia, the Philippines, and Spain. Notable focal cases include the airline industry, with its emerging space-rich aerotropolises as potentially sustainable communities and higher education. These are at times supported by interviews that bring into focus positive learning experiences and high-point stories.

Author : Praveen Gupta
Publisher : McGraw Hill Professional
Page : 897 pages
File Size : 29,28 MB
Release : 2014-02-05
Category : Technology & Engineering
ISBN : 0071792716

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Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. A GROUNDBREAKING GUIDE TO THE ART, SCIENCE, TOOLS, AND DEPLOYMENT OF INNOVATION "It has never been more important to educate people and organizations how to out-imagine, out-create, and out-innovate....The insight and experiences captured by [this book] make an important contribution toward reaching this goal." -- From the Foreword by Deborah Wince-Smith, President, Council on Competitiveness Developed by the editors of the International Journal of Innovation Science and featuring contributions from more than 40 innovation experts and thought leaders, Global Innovation Science Handbook presents a proven approach for understanding and implementing innovation in any industry. This pioneering work is based on a defined body of knowledge that includes intent, methodology, tools, and measurements. It challenges the popular paradigm that "learned" innovation is impossible, and lays out a systematic process for developing innovation skills. Each chapter can be independently read and utilized in the daily practice of innovation. Real-world case studies from financial, government, and education sectors illustrate the concepts discussed in this definitive resource. Global Innovation Science Handbook covers: Preparing for innovation--establishing a framework and creating a culture for innovation Key innovation concepts, such as creativity, neuroscience, biomimetics, benchmarking, and ethnography Creativity tools, including Kano analysis, storyboarding, absence thinking, Lotus Blossom, SCAMPER, and others Techniques essential to innovation science, such as Six Thinking Hats, mind mapping, social networks, market research, and lead user analysis Innovation radar, indices, and other measurements Idea management--the process of creating, screening, exploring, and evaluating ideas to bring those most valuable from concept to reality Innovation methodologies, including TRIZ, Brinnovation, crowdsourcing, Eureka, stage gate, and others Deployment--a life-cycle approach involving inspiration, strategy, organization, excellence, culture, measurement, protection of intellectual property, and launch Case studies featuring cutting-edge technological innovations in finance, government, and education