[PDF] Get More Referrals Now The Four Cornerstones That Turn Business Relationships Into Gold eBook
Get More Referrals Now The Four Cornerstones That Turn Business Relationships Into Gold Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Get More Referrals Now The Four Cornerstones That Turn Business Relationships Into Gold book. This book definitely worth reading, it is an incredibly well-written.
Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers: Work less and earn more by getting existing customers to work for them generating high-quality referrals Turn every business contact into a relationship and every relationship into a sales success story
More Introductions! More Appointments! More Clients! You face four hurdles to gaining new clients: finding enough of the right prospects, getting their attention, making the sale, and multiplying your clients through referrals. While referrals are important, they're not the endgame. Beyond Referrals helps you turn referrals into introductions, appointments, and sales--showing you how to turn referrals into introductions to the prospects who are eager to hear from you. Then, you'll learn proven ways to convert a high percentage of prospects into high-value clients. "Bill's referral system is being used throughout our company because the results are undeniable. He has truly revolutionized the way our advisors are acquiring new clients through referrals. This book will turbocharge your client acquisition!" -- JOE JORDAN, Senior Vice President, MetLife "Beyond Referrals is a gold mine of value-based, profit-creating information. Utilizing Bill's Perpetual Revenue System, we learn that obtaining the referral is only the first step in an ongoing and very profitable cycle." -- BOB BURG, coauthor of The Go-Giver and author of Endless Referrals "Beyond Referrals explains how to avoid leaving money on the table from what I call the 'second sale.' You can read this book and double your business, or you can merely work twice as hard. That's not much of a choice." -- ALAN WEISS, PhD, author of Million Dollar Consulting and Million Dollar Referrals This is the ultimate blueprint for converting referrals into clients." -- Ivan Misner, PhD, New York Times bestselling author and founder of BNI
Referred prospects usually turn into the best clients for your business. But getting more profitable referrals could become a challenge for seasoned professionals and newbies alike. Bestselling author and referral marketing authority, Tim Houston reveals how you can use 7 time-tested, basic and proven methods to get others to generate more, higher quality and higher paying referrals for your business. You will learn The 7 Referral Rules that will teach you... 1. How to discover three types of people who can continuously refer qualified prospects to you. 2. The one thing to do that that will always make people choose to refer to you versus your competitors. 3. How to uncover the potential referral gold mine that you already own! 4. A simple way to educate others to deliver referrals to you without too much effort (on their part!) 5. 8 step-by-step instructions on how to go back to the past to get tomorrow's referrals. 6. The #1 reason why people stop getting referrals and how you can prevent it from happening to you! 7. What you must do with every single referral you receive to ensure that future referrals will keep coming your way.
WHAT THIS BOOK IS ABOUT This book is about getting more clients for your business through referrals and through managing relationships. It covers all the basics of how to identify your ideal clients, where to meet them and how to build great business relationships with each of them. The book structures the process of getting more clients into an easy to master system so that you can build and monitor relationships with many clients at the same time. The book is also full of priceless tips on how to nurture each stage of a business relationship with your clients. As you master the system laid out in this book you will begin to cash in on those relationships by being repeatedly hired on projects by the same clients and by being referred to many ideal prospects.CHAPTER BREAKDOWN CHAPTER 1 - THE POWER OF RELATIONSHIPSThis chapter discusses why relationships matter in business are the laws of building relationship, if you have to be friends with your clients in business and the benefits of building business relationships. CHAPTER 2 - MASTERING YOUR CRAFTThis chapter sets out the fundamentals of how to behave as a businessperson, how to position your products and how to differentiate your business from your competition. CHAPTER 3 - SYSTEMS FOR RELATIONSHIPSIn this chapter discusses how systems can be used to track and manage relationship, how to keep records of your clients, what information you can gather in relationship systems and how to use systems to build up communities around your products.CHAPTER 4 - IDENTIFY YOUR IDEAL CLIENTSThis chapter helps you to build up your general network, how to profile your ideal prospects and how to build up your network of business partners who will help you to service your clients.CHAPTER 5 - STUDY YOUR IDEAL CLIENTSThis chapter discusses the importance of understanding your clients' business and your client's needs, how important that is in building relationships with your clients and how to study your clients so that you can position your products to best serve their needs.CHAPTER 6 - MEETING NEW PEOPLEThis chapter focuses on how to connect with potential clients who you meet in the course of life and when you are attending social and business events.CHAPTER 7 - REACHING OUTThis chapter teaches you how to start building a relationship with people you meet or people you reconnect with and takes you through the first steps and building blocks of building long term beneficial relationships with your prospective clients.CHAPTER 8 - STAYING IN TOUCHThis chapter discusses the different ways to keep in touch with your clients as you grow your relationship, what to talk about with your clients, the different kinds of events you can host and how to follow up on the commitments you make to your clients.CHAPTER 9 - ADDING VALUEThis chapter explains how you can systematically add value to your clients and how to empower them in building their business with a focus on regular client review meetings, giving meaningful gifts and how to generate referrals for your clients.CHAPTER 10 - GET READY TO BE REFERRED!This chapter defines what referrals are and why referrals are important for your business, how to make yourself more referrable and how to train the people in your network to refer you. CHAPTER 11 - RECEIVING REFERRALSThis chapter outlines the different types of referrals, describes the process of asking for referrals, discusses how to get the most out of your referrals and how to model your strategy for getting more clients on referrals.CHAPTER 12 - USING CONTENT TO CONNECTThis chapter describes the importance of using content marketing in building relationships with your clients, discusses the different types of content that you can send to your clients and the topics that you can talk about in your content.
Abraham--trusted advisor to America's top corporations--has written his first major book for anyone seeking fresh ideas on supercharging personal or business success.
With their national bestseller The Go-Giver, Bob Burg and John David Mann took the business world by storm, showing that giving is the most fulfilling and effective path to success. That simple, profound story has inspired hundreds of thousands of readers around the world-but some have wondered how its lessons stand up to the tough challenges of everyday real-world business. Now Burg and Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling. Most of us think of sales as convincing potential customers to do something they don't really want to. This mentality sets up an adversarial relationship and makes the sales process much harder than it has to be. As Burg and Mann demonstrate, it's far more productive (and satisfying) when salespeople think like Go-Givers. Cultivate a trusting relationship and focus exclusively on creating value for the other person, say the authors, and great results will follow automatically. Drawing on a wide range of examples of real-life salespeople who have prospered by giving more, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.
Businesses can plateau, stall, OR stagnatewithout the owners or key executives even realizing it. A business might be achieving incremental year-on-year growth and yet still be in a situation of stagnation or stall. Why? Because entrepreneurs and ...