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A Guide to Fundraising at Historically Black Colleges and Universities

Author : Marybeth Gasman
Publisher : Routledge
Page : 202 pages
File Size : 42,50 MB
Release : 2012-05-23
Category : Education
ISBN : 1136730389

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Winner of the 2012 CASE John Grenzebach Award for Outstanding Research in Philanthropy for Educational Advancement A Guide to Fundraising at Historically Black Colleges and Universities is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector leaders, this book gives practitioners a comprehensive approach for moving away from out-of-date approaches to improve their institutions. This practical guide includes: An All Campus Approach—Discussion goes beyond alumni fundraising strategies to address the blended role that faculty, administrators, and advancement professionals can play to achieve fundraising success. Practical Recommendations—End-of-chapter suggestions for quick reference, as well as recommendations integrated throughout. Best Practices and Examples—Data-based content to strengthen fundraisers’ understanding of institutional advancement and alleviate uncertainties. Examples of Innovative Approaches—An entire chapter outlining successful innovative fundraising and engagement programs at various institutions. Extensive Appendices—Useful resources related to grant procurement, endowments, alumni giving, enrollment and retention, financial aid, and other helpful HBCU information. Both newcomers and seasoned professionals in the HBCU fundraising arena will benefit from the compelling recommendations offered in A Guide to Fundraising at Historically Black Colleges and Universities.

Unearthing Promise and Potential: Our Nation's Historically Black Colleges and Universities

Author : Gasman
Publisher : John Wiley & Sons
Page : 154 pages
File Size : 33,32 MB
Release : 2010-06-21
Category : Education
ISBN : 047063510X

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Born out of extreme racism and shepherded through the centuries by enduring hope, the nation's historically black colleges and universities (HBCUs) have educated countless African Americans. These institutions, which boast great diversity, are treasures that illuminate the talent and potential of African Americans. This volume provides an overview of the salient issues facing HBCUs as well as the many contributions that these historic institutions make to our country as a whole. Topics include Historic Origins of HBCUs Desegregation Students Presidental Leadership Faculty and Governance Issues Fundraising Federal and State Policy Curriculum Thoughts about the future With suggestions for additional reading, other references and an appendix of historically black colleges and universities by, this is a comprehensive and much-needed addition to the literature in the field on HBCUs. This is the fifth issue the 35th volume of the Jossey-Bass series ASHE Higher Education Report. Each monograph in the series is the definitive analysis of a tough higher education problem, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.

An Examination of Black College Fundraising Best Practices and Challenges

Author : Leandra J. Hayes
Publisher :
Page : 230 pages
File Size : 42,44 MB
Release : 2012
Category : Educational fund raising
ISBN :

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Since their inception, historically black colleges and universities (HBCUs) have struggled to secure the resources they need to thrive, and unfortunately this trend continues today. Of the one hundred five HBCUs in existence, only a few have achieved notable fundraising success. This situation raises several questions. What are HBCUs that have achieved success in fundraising doing differently from those that have not? What are the fundraising challenges that HBCUs face? What steps should HBCUs take to strengthen their fundraising infrastructures? What does an HBCU institutional advancement professional need to know to be effective in his/her role? What does the future of HBCU fundraising programs look like and what does it need to become? This literature review focuses on what HBCU institutional advancement professionals can learn in terms of improving their effectiveness from studying the current best practices and challenges at HBCUs. It also provides recommendations for enhancing the future trajectory of HBCU fundraising programs and suggests new strategies to foster greater success.

Presidential Approaches to Fundraising at Selected Historically Black Colleges and Universities (HBCUS)

Author : Samantha Odetta Betton
Publisher :
Page : pages
File Size : 37,63 MB
Release : 2018
Category : African American universities and colleges -- Finance -- Southern States -- Planning
ISBN :

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Abstract Fundraising is a critical element for the success and survival of higher education institutions. These institutions are all dependent on financial contributions from alumni as well as philanthropic organizations and private benefactors to support the institution. The presidents of these institutions are instrumental in seeking and obtaining funds in order to maintain the stability of these colleges and universities. Presidents should be knowledgeable of the nuances that make an institution successful and must aim to create those environments. The purpose of this qualitative investigation was to examine college presidents' approaches to fundraising at selected Historically Black Colleges or Universities (HBCUs) in the South Eastern region of the United States (US). This study examined the strategies employed by these institutions and particularly their presidents. It also examined the philosophies, experiences, and fundraising strategies currently being employed by the selected college and university presidents. In this study a blend of existing theories was used to construct the conceptual framework. Therefore, the conceptual framework addressed the cultural and social aspects of race and the role it plays in the participant's environment through the use of Critical Race Theory and the relationship between presidents and benefactors through Social Exchange Theory. Stakeholder Theory defines those groups within an organization without whose support the organization would cease to exist (Freeman, Harrison, Wicks, Parmar, & DeColle, 2012). In this study, stakeholder theory was used to address and identify the parties that exist to support the organization such as the Board of Trustees, faculty, staff, students and alumni, as well as how these stakeholders' interests are met. Lastly, Transformational Leadership Theory was used to address the leadership elements of the participants and how they communicate their vision and strategies for their fundraising campaigns. The results of the study, which intended to explore the experiences of presidents as they seek funds on behalf of their college or university, revealed that while the president of the institution is responsible for leading the fundraising efforts, additional entities also play a major role in the institution's ability to successfully raise funds. Analysis of the data using a thematic approach produced themes regarding the president's role in fundraising, the importance of messaging, fundraising strategies and barriers to fundraising. Implications for leaders of HBCUs include investing in and providing resources for the advancement office as that is the foundation for successful fundraising, actively and aggressively embracing fundraising as the primary duty in their role as president and selecting members with proven track records of giving for the Board of Trustees as they play a critical role in fundraising for the institution. Understanding the participants' experiences and the challenges they face can greatly assist others currently in the field as well as incoming presidents as they assume the role as leaders of an HBCU institution.

Envisioning Black Colleges

Author : Marybeth Gasman
Publisher : JHU Press
Page : 300 pages
File Size : 48,56 MB
Release : 2007-06-29
Category : Education
ISBN : 9780801886041

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Publisher description

HBCU

Author : Marybeth Gasman
Publisher : JHU Press
Page : 335 pages
File Size : 47,20 MB
Release : 2024-01-23
Category : Education
ISBN : 1421448181

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"This is a work that looks deeply at the true power of HBCUs"--

A Case Study of Presidents' Approaches to Fundraising at Four Private and Four Public Historically Black Colleges and Universities

Author : William M. Stovall
Publisher :
Page : 302 pages
File Size : 19,12 MB
Release : 2004
Category : Fund raising
ISBN :

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The purpose of this study was to examine presidents' approaches to fundraising at four-year historically black colleges and universities. The study also explored presidential leadership and how it informs presidents' fundraising efforts. Both private and public institutions were represented in this study. Religious and non-religious affiliated colleges and universities were representative of private institutions. Institutional types for public institutions were land-grant and urban, comprehensive. This study employed a qualitative research method to gather data from the participating institutional leaders. A case study design and qualitative analytic procedures were utilized to derive meaning from collected data. Triangulation was used to retrieve data from various sources. Data sources consisted of semi-structured interviews, observations and documents. Four case studies were used for this study. The qualitative methodology of purposive sampling was utilized to select institutional leaders. Institutional leaders were selected from four-year historically black colleges and universities located in the Southeastern region of the United States. The Southeastern region of the United States was selected due to its high concentration of four-year historically black colleges and universities. Additionally, this study was guided by three research questions that centered on the approaches, role as institutional leader and leadership characteristics of presidents regarding fundraising at four-year, private and public historically black colleges and universities. There were variations among presidents in their approaches to fundraising. For the president of Lee University, fundraising was approached through the means of various types of campaigns. They were: traditional, continuing and interim. The use of each campaign was determined by specific institutional needs. The president of Monroe University approached fundraising from an individualistic perspective. He believed that major gift fundraising should be, solely, the responsibility of the institutional leader. There were similarities in the approach to fundraising for presidents of Verona and Wren Universities. They employed a more inclusive approach based on the notion that everyone is a fundraiser. There was a consensus in regard to the role of institutional leader in fundraising among presidents. Overall, there was unanimity in the belief that presidential leadership is essential to the success of fundraising. Furthermore, each president's perspective on the role as leader suggested that a president's ability to effectively articulate his or her institutional vision was also a shared belief. All four presidents exhibited a different leadership characteristic in relation to institutional fundraising. They were: situational (Lee University), authoritarian (Monroe University), democratic (Verona University), and charismatic (Wren University). Moreover, these varying leadership characteristics were reflective of each president's overall style of leadership.

Reimagining Historically Black Colleges and Universities

Author : Gary B. Crosby
Publisher : Emerald Group Publishing
Page : 201 pages
File Size : 30,18 MB
Release : 2021-05-26
Category : Education
ISBN : 1800436661

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A relevant and practical book for the Nation’s Historically Black Colleges and Universities (HBCU) leadership and administrators, HBCU faculty leaders and researchers that want to uncover the ways and means for cultivating success within the HBCUs longitudinally.

Raising More Money at the Nation's Historically Black Colleges and Universities

Author : Monica G. Williams
Publisher :
Page : 6 pages
File Size : 13,14 MB
Release : 2006
Category :
ISBN :

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The purpose of this article is to discuss the importance of increasing fund development at Historically Black Colleges and Universities (HBCUs). Increasing the endowments at HBCUs means placing more emphasis on cultivating alumni and educating them about the importance of philanthropy. Advancement professionals at these specialized institutions face a growing dilemma--how to strengthen university resources in a climate that has historically relied almost wholly on public funding. Public HBCUs will eventually be forced to identify private resources to survive and thrive. Identifying an effective model for fundraising is the first step.