[PDF] Encyclopedia Of E Commerce Development Implementation And Management eBook

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Encyclopedia of E-Commerce Development, Implementation, and Management

Lee, In
Encyclopedia of E-Commerce Development, Implementation, and Management by Lee, In PDF

Author : Lee, In
Publisher : IGI Global
Page : 2440 pages
File Size : 41,60 MB
Release : 2016-03-31
Category : Computers
ISBN : 1466697881

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The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .

Encyclopedia of E-Business Development and Management in the Global Economy

Lee, In
Encyclopedia of E-Business Development and Management in the Global Economy by Lee, In PDF

Author : Lee, In
Publisher : IGI Global
Page : 1458 pages
File Size : 39,45 MB
Release : 2010-02-28
Category : Technology & Engineering
ISBN : 1615206124

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"This research book is a repository for academicians, researchers, and industry practitioners to share and exchange their research ideas, theories, and practical experiences, discuss challenges and opportunities, and present tools and techniques in all aspects of e-business development and management in the digital economy"--Provided by publisher.

Encyclopedia of E-business Development and Management in the Global Economy

In Lee
Encyclopedia of E-business Development and Management in the Global Economy by In Lee PDF

Author : In Lee
Publisher : IGI Global Snippet
Page : 570 pages
File Size : 41,13 MB
Release : 2010
Category : Business & Economics
ISBN :

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The Encyclopedia of E-Business Development and Management in the Digital Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.