[PDF] Behavioral Economics For Tourism eBook

Author : Milena S. Nikolova
Publisher : Academic Press
Page : 278 pages
File Size : 13,89 MB
Release : 2020-09-24
Category : Business & Economics
ISBN : 0128138122

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Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations. The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations. Provides behavioral profiling of the digitally-informed, mobile, self-managed tourist Allows the tourism industry to better understand tourists, both cognitively and emotionally Supports business success, technology development and sustainability in the tourism industry Features case studies on behavioral tactics and strategies for use in tourism

Author : John C. Crotts
Publisher : Psychology Press
Page : 160 pages
File Size : 32,93 MB
Release : 1994
Category : Business & Economics
ISBN : 9781560247050

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Here is an informative overview of economic psychology as applied to the study of travel and tourism. Economic psychology provides evidence about the behavior of consumers that is instrumental for the development of economic theory as well as for marketing, consumer policy, and research on travel and tourism. Economic Psychology of Travel and Tourism stimulates new approaches to the study of travel and tourism. Chapters contain empirical studies and explore conceptual and theoretical perspectives of the sociopsychological mechanisms that underlie travel and tourism demand and the economics of destinations. This book is a helpful resource for travel and marketing professionals and advanced students of tourism. These individuals often have a good background in psychology and in marketing, but little, if any, knowledge on how the two fields are linked. Economic Psychology of Travel and Tourism helps them see and understand the broader economic psychological issues that impact both the supply and demand sides of the travel and tourism economy. Economic Psychology of Travel and Tourism discusses such issues as corporate identity, promotion/advertising, information processing, meaning structure, and consumer behavior, research, and demand. Specific chapters in this book include: an investigation of the relationship between the way tourists think to realize their dreams and the tourist industry's potential to make those dreams come true an examination of current literature related to 4 prevalent topical areas associated with consumer behavior in recreational and touristic contexts an exploratory study to determine the extent to which friends and/or relatives influence travel decisionmaking processes beyond the role of information provider the development of a model of decisionmaking associated with long-term, complex purchase processes effects of tour brochures with experiential information a study of promotion and demand in international tourism Economic Psychology of Travel and Tourism clarifies for readers applications of psychological theories and methods to the study of travel and tourism phenomena, helping them recognize areas of economic and social psychology that can help them deal more effectively with fundamental issues underlying the travel and tourism economy.

Author : Arch G. Woodside
Publisher : Emerald Group Publishing
Page : 197 pages
File Size : 25,78 MB
Release : 2017-08-09
Category : Business & Economics
ISBN : 1787430073

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The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.

Author : Metin Kozak
Publisher : Routledge
Page : 332 pages
File Size : 18,6 MB
Release : 2009-01-13
Category : Business & Economics
ISBN : 1135849110

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In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psycho-social processes and a number of personal and environmental influences that researchers and managers should take into account. This book provides an overview of such processes and influences and explains the basic concepts and theories that underlie tourist decision-making and behavior. It also incorporates a number of cases studies in order to aid readers to better appraise the application of those concepts and theories. The Handbook of Tourist Behavior will be of significant interest to researchers and students in tourism, leisure, marketing and psychology, and also to practitioners in the tourism industry.

Author : Croes, Robertico
Publisher : Edward Elgar Publishing
Page : 455 pages
File Size : 21,3 MB
Release : 2022-09-06
Category : Business & Economics
ISBN : 1800378769

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This Modern Guide captures the evolution of foundational tenets, theories, frameworks and models that buttressed tourism economics into an evolving discipline, shining light on both new and old approaches. It systematically examines current and future trends and issues related to new economic perspectives, consolidating the notion of tourism economics as a discipline.

Author : Yong Chen
Publisher : Routledge
Page : 516 pages
File Size : 41,76 MB
Release : 2021-05-14
Category : Business & Economics
ISBN : 1000372421

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This book offers students an accessible and applied introduction to microeconomics in tourism and hospitality through a comprehensive analysis of the market mechanism, demand and supply, firm behavior and strategy, and transaction and institution. This book not only helps students to master core microeconomic theories that are essential for understanding the tourism and hospitality industry, but, more importantly, it guides students to analyze consumer behavior and firm strategy specific to the industry. Throughout the book, readers are guided to develop the economic analysis of tourism and hospitality that progresses from economic intuition to graphical representation and to mathematical quantification. Carefully corralled case studies showcase the applications of key microeconomic theories in solving a wide range of real-world problems, including Uber’s surge pricing, Airbnb’s supply adjustment, and McDonald’s and Burger King vying for prime locations. This book is written in an accessible style, illustrated with exquisite diagrams, and enriched with a range of other features, such as chapter summaries, review questions, and further readings to aid readers’ further understanding. By reading this book, students will be able to develop an economist’s way of thinking, which will enable them to analyze tourism and hospitality businesses in a rigorous and critical manner. This book is essential reading for all tourism and hospitality students and teachers.

Author : Haywantee Ramkissoon
Publisher : Edward Elgar Publishing
Page : 385 pages
File Size : 49,46 MB
Release : 2023-11-03
Category : Business & Economics
ISBN : 1800372493

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A must-read for researchers and practitioners focusing on how the tourism industry needs to evolve given the societal and sustainability challenges we face, this comprehensive Handbook serves as a vital reference point for advanced research in tourism and behaviour change. Chapters depict critical reviews and debates on the topic, comprising both theoretical and empirical research illustrated by international case studies to explore strategies for current and future challenges in the field.

Author : Arch G. Woodside
Publisher : Emerald Group Publishing
Page : 197 pages
File Size : 10,15 MB
Release : 2017-08-09
Category : Business & Economics
ISBN : 178714691X

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The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.

Author : Roger March
Publisher : Cabi
Page : 290 pages
File Size : 31,33 MB
Release : 2009
Category : Business & Economics
ISBN :

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Consumers' planned behaviour is often very different to what is actually carried out. Consumer plans can relate to four behaviours: planned and done (deliberate strategies), planned and not done (unrealized strategies), unplanned and done (emergent strategies) and unplanned and not done (unused strategies). This book examines alternative theories and the empirical testing of how planning relates to doing. It considers tourist spending, length of stay, attractions, destinations, accommodation and activities and looks at how marketing strategies affect consumer plans.

Author : William Riggs
Publisher :
Page : 21 pages
File Size : 21,26 MB
Release : 2017
Category :
ISBN :

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Increasingly city planners, policymakers and academics have recognized the important role behavior plays in travel decisions. A large body of work now recognizes modal choice as a suite of options that may be tied to habit but also that fluctuate based on built environment factors, personal preferences and situational dynamics. Literature also now indicates that humans may irrational decisions based on the apparent certainty of a plan of travel or overly optimistic approach to their travel decisions. This paper explores the literature on travel, behavioral economics, mode substitution behavior and financial versus social norms. It discusses the results from three behavioral experiments that indicate the power that social nudges have in framing sustainable travel behavior. This has policy implications for how planners and policymakers approach sustainable travel options, incentives and programs aimed at reducing emissions and increasing physical activity.