[PDF] Social Analytics High Impact Emerging Technology What You Need To Know eBook

Author : Kevin Roebuck
Publisher : Tebbo
Page : 0 pages
File Size : 14,35 MB
Release : 2011
Category : Consumer profiling
ISBN : 9781743042694

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Social Analytics refers to the tracking of various social media content such as blogs, wikis, micro-blogs, social networking sites, video/photo sharing websites, forums, message boards, and user-generated content in general as a way for marketers to determine the volume and sentiment around a brand or topic in social media. There are both entry level free tools and enterprise platforms available for use by digital marketers and PR professionals. This book is your ultimate resource for Social Analytics. Here you will find the most up-to-date information, analysis, background and everything you need to know. In easy to read chapters, with extensive references and links to get you to know all there is to know about Social Analytics right away, covering: Social media measurement, Social Analytics, Attensity, Statsit, Sysomos, Vocus, Social media, 1000Memories, Lee Aase, Anametrix, Attentio, BackType, Badoo, Jay Baer, Aaron Barr, Bebo, BigChampagne, BlogTV, CampusBuddy, Celebuzz, Cisco Eos, CITYpeek, Cognitive Surplus, Communication Shutdown, Contrail (network), Corporate social media, Cortex Inc., CoverItLive, Customer involvement management, DaGeek, DateBid, Andrew Davis (coach), Decayenne, Diabetes Hands Foundation, Diaspora (software), Digital footprint, DroidIn, Eureka Streams, Expatica, Exxset, Facebook, Jeremy Fall, Fantography, Farm Town, Filemobile, Flickchart, Flixster, Focus.com, FreeKareem, FutureMedia, Gigya, Glogster, Glogster EDU, Go Green Pakistan, Hayland.am, HealthyWage, HR.com, I2hub, Ibibo, Iheartradio, Jeeran, Jelli, JESS3, Jumo, Klout, Koofers, Lafango, League Lab, LinkedIn, LinkExpats, Media evaluation, Meettheboss, Mideast Youth, MillatFacebook, Mixero, Moofaces, Moviesplanet, Mperience, MyYearbook, NASA Tweetup, Amber Naslund, Naymz, The Nikolai Organisation, OfficeArrow, Orkut, Pay with a Tweet, PeopleBrowsr, Posterous, Pros and cons of social media, Qaiku, Qapacity, Qaym, Quora, RootMusic, Secret London, Shorty Awards, SHWBIZ, Sina Weibo, SixReps, Small Business Saturday, Smarkets, Social brand equity, Social collaboration, Social Life (website), Social media and death, Social media and suicide, Social media bank, Social Media in the Fashion Industry, Social Media Marketing in the Fashion Industry, Social media newsroom, Social trading, SocialEngine, Spoke (website), Stabri Monogo, Strands, Students Circle Network, SVnetwork, Talenthouse, Tencent Weibo, Tick Yes, Top Eleven Football Manager, Trendrr, Tuenti, Twitter, Twitter subtitling, U24, Viral Analytics Platform, Virb, Virilion, Inc., Jarmo Viteli, WeOurFamily, Wikio Group, Yahoo! Meme, Yardsellr, Zimbio This book explains in-depth the real drivers and workings of Social Analytics. It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Social Analytics with the objectivity of experienced professionals.

Author : Nripendra P. Rana
Publisher : Springer Nature
Page : 337 pages
File Size : 28,22 MB
Release : 2019-11-11
Category : Business & Economics
ISBN : 3030243745

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This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Author : Heru Susanto
Publisher : CRC Press
Page : 312 pages
File Size : 28,96 MB
Release : 2019-03-29
Category : Business & Economics
ISBN : 1351241249

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Big Data is now highly regarded and accepted as a useful tool to help organizations manage their data and information effectively and efficiently. This new volume, The Emerging Technology of Big Data: Its Impact as a Tool for ICT Development, looks at the new technology that has emerged to meet the growing need and demand and studies the impact of Big Data in several areas of today’s society, including social media, business process re-engineering, science, e-learning, higher education, business intelligence, and green computing. In today’s modern society, information system (IS) through Big Data contributes to the success of organizations because it provides a solid foundation for increasing both efficiency and productivity. Many business organizations and educational institutions realize that compliance with Big Data will affect their prospects for success. Everyday, the amount of data collected from digital tools grows tremendously. As the amount of data increases, the use of IS becomes more and more essential. The book looks at how large datasets and analytics have slowly crept into the world of education and discusses methods of teaching and learning and the collection of student-learning data. The final chapter of the book considers the environmental impacts of ICT and emphasizes green ICT awareness as a corporate strategy through information systems. The global ICT industry accounts for approximately 2 percent of global carbon dioxide (CO2) emissions, and the manufacture, shipping, and disposal of ICT equipment also contributes environmentally. This chapter addresses these issues. The information provided here will be valuable information for education professionals, businesses, faculty, scientists and researchers, and others.

Author : Li, Eldon Y.
Publisher : IGI Global
Page : 445 pages
File Size : 19,16 MB
Release : 2013-05-31
Category : Computers
ISBN : 1466640278

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The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.

Author : Tsiakis, Theodosios
Publisher : IGI Global
Page : 475 pages
File Size : 38,58 MB
Release : 2015-10-21
Category : Business & Economics
ISBN : 1466684607

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Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer and product data and use this information as part of their strategic planning. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods. Bringing together extensive discussions on the role of digital tools in customer relationship management, social media, and market performance, this book is an essential reference source for business professionals, managers, and researchers interested in the use of current technology to improve marketing practice.

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 2350 pages
File Size : 40,83 MB
Release : 2017-01-30
Category : Business & Economics
ISBN : 152251838X

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The implementation of effective decision making protocols is crucial in any organizational environment in modern society. Emerging advancements in technology and analytics have optimized uses and applications of decision making systems. Decision Management: Concepts, Methodologies, Tools, and Applications is a compendium of the latest academic material on the control, support, usage, and strategies for implementing efficient decision making systems across a variety of industries and fields. Featuring comprehensive coverage on numerous perspectives, such as data visualization, pattern analysis, and predictive analytics, this multi-volume book is an essential reference source for researchers, academics, professionals, managers, students, and practitioners interested in the maintenance and optimization of decision management processes.

Author : Khosrow-Pour, D.B.A., Mehdi
Publisher : IGI Global
Page : 1946 pages
File Size : 35,98 MB
Release : 2018-10-19
Category : Computers
ISBN : 1522575995

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From cloud computing to data analytics, society stores vast supplies of information through wireless networks and mobile computing. As organizations are becoming increasingly more wireless, ensuring the security and seamless function of electronic gadgets while creating a strong network is imperative. Advanced Methodologies and Technologies in Network Architecture, Mobile Computing, and Data Analytics highlights the challenges associated with creating a strong network architecture in a perpetually online society. Readers will learn various methods in building a seamless mobile computing option and the most effective means of analyzing big data. This book is an important resource for information technology professionals, software developers, data analysts, graduate-level students, researchers, computer engineers, and IT specialists seeking modern information on emerging methods in data mining, information technology, and wireless networks.

Author : Felix Dodds
Publisher : Routledge
Page : 172 pages
File Size : 47,37 MB
Release : 2021-10-13
Category : Business & Economics
ISBN : 1000467678

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As we witness a series of social, political, cultural, and economic changes/disruptions this book examines the Fourth Industrial Revolution and the way emerging technologies are impacting our lives and changing society. The Fourth Industrial Revolution is characterised by the emergence of new technologies that are blurring the boundaries between the physical, the digital, and the biological worlds. This book allows readers to explore how these technologies will impact peoples’ lives by 2030. It helps readers to not only better understand the use and implications of emerging technologies, but also to imagine how their individual life will be shaped by them. The book provides an opportunity to see the great potential but also the threats and challenges presented by the emerging technologies of the Fourth Industrial Revolution, posing questions for the reader to think about what future they want. Emerging technologies, such as robotics, artificial intelligence, big data and analytics, cloud computing, nanotechnology, biotechnology, the Internet of Things, fifth-generation wireless technologies (5G), and fully autonomous vehicles, among others, will have a significant impact on every aspect of our lives, as such this book looks at their potential impact in the entire spectrum of daily life, including home life, travel, education and work, health, entertainment and social life. Providing an indication of what the world might look like in 2030, this book is essential reading for students, scholars, professionals, and policymakers interested in the nexus between emerging technologies and sustainable development, politics and society, and global governance.

Author : Kevin Roebuck
Publisher : Tebbo
Page : 0 pages
File Size : 45,65 MB
Release : 2011
Category : Cloud computing
ISBN : 9781743043370

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Cloud application services or ""Software as a Service (SaaS)"" deliver software as a service over the Internet, eliminating the need to install and run the application on the customer's own computers and simplifying maintenance and support. This book is your ultimate resource for Cloud Computing Applications. Here you will find the most up-to-date information, analysis, background and everything you need to know. In easy to read chapters, with extensive references and links to get you to know all there is to know about Cloud Computing Applications right away, covering: Cloud computing, 24SevenOffice, Acrobat.com, Animoto, Google Apps, BigMachines, BlackSpider Technologies Limited, Brightidea, Business Intelligence 2.0, Cacoo, Clam AntiVirus, CloudMe, Cloudsoft Monterey, ASUS WebStorage, Dropbox (service), Enprovia, Fatpaint, Fedena, Feng Office Community Edition, FonGenie, Foundation network, Freightgate, Fusemetrix, Gaikai, GetApp.com, Gigya, Google Cloud Connect, Google Docs, Google Fusion Tables, IKnowWare, Imaginatik, Intacct, IWork.com, The Knowland Group, KnowledgeTree, League Lab, LiveChat, LivePerson, LiveProcess, LotusLive, LucidChart, MashApps, Microsoft Forefront Online Protection for Exchange, MobileMe, MVaaS, My Phone, Net-results, Nivio, Office Web Apps, Office123, Online office suite, OnLive, OTOY, Pdfvue, Postini, QuickSchools.com, Really Simple Systems, RightNow Technologies, Salesforce.com, ShowDocument, SlideRocket, Smartsheet, Social BI, Nsite Software (Platform as a Service), Software as a service, Software plus services, Spigit, Syncdocs, TOA Technologies, Vindicia, Web 2.0, While You Were Out (Cloud application), Windows Phone Live, Yudu Media, Zoho Office Suite This book explains in-depth the real drivers and workings of Cloud Computing Applications. It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Cloud Computing Applications with the objectivity of experienced professionals.

Author : Miltiadis D. Lytras
Publisher : MDPI
Page : 416 pages
File Size : 28,36 MB
Release : 2020-03-19
Category : Technology & Engineering
ISBN : 3039282204

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A new era of innovation is enabled by the integration of social sciences and information systems research. In this context, the adoption of Big Data and analytics technology brings new insight to the social sciences. It also delivers new, flexible responses to crucial social problems and challenges. We are proud to deliver this edited volume on the social impact of big data research. It is one of the first initiatives worldwide analyzing of the impact of this kind of research on individuals and social issues. The organization of the relevant debate is arranged around three pillars: Section A: Big Data Research for Social Impact: • Big Data and Their Social Impact; • (Smart) Citizens from Data Providers to Decision-Makers; • Towards Sustainable Development of Online Communities; • Sentiment from Online Social Networks; • Big Data for Innovation. Section B. Techniques and Methods for Big Data driven research for Social Sciences and Social Impact: • Opinion Mining on Social Media; • Sentiment Analysis of User Preferences; • Sustainable Urban Communities; • Gender Based Check-In Behavior by Using Social Media Big Data; • Web Data-Mining Techniques; • Semantic Network Analysis of Legacy News Media Perception. Section C. Big Data Research Strategies: • Skill Needs for Early Career Researchers—A Text Mining Approach; • Pattern Recognition through Bibliometric Analysis; • Assessing an Organization’s Readiness to Adopt Big Data; • Machine Learning for Predicting Performance; • Analyzing Online Reviews Using Text Mining; • Context–Problem Network and Quantitative Method of Patent Analysis. Complementary social and technological factors including: • Big Social Networks on Sustainable Economic Development; Business Intelligence.