[PDF] Fundraising When Money Is Tight eBook

Author : Mal Warwick
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 33,5 MB
Release : 2009-03-23
Category : Business & Economics
ISBN : 0470481323

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A NONPROFIT SURVIVAL KIT for HARD TIMES "This is a must-read for all of us in fundraising. Mal Warwick includes practical approaches for difficult economic times, from zero-based thinking about our programs to strategies for relating to our donors and making certain our fundraising programs are prepared to succeed not only now but when the economy recovers."—Eugene R. Tempel, president, Indiana University Foundation "Brilliant! No nonprofit organization can afford to ignore the insightful advice Mal Warwick offers in this concise and eminently readable book. It's practical, down-to-earth, and addresses the complex, real-world challenges of raising money in tough times." —Ben Jealous, president, NAACP "Fundraising When Money Is Tight is an important book in a difficult time for all. This is the right book for anyone who is committed to advancing the public good."—Jane Wales, founder, Global Philanthropy Forum, and vice president, Aspen Institute "This is a must-read book by any fundraising manager. It's timely, it's a good read, and the moment I put it down I made sure my managers got focused, got real, and got with the project today." —Mark Astarita, director of fundraising, British Red Cross

Author : Mal Warwick
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 48,14 MB
Release : 2009-03-27
Category : Business & Economics
ISBN : 0470494735

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A NONPROFIT SURVIVAL KIT for HARD TIMES "This is a must-read for all of us in fundraising. Mal Warwick includes practical approaches for difficult economic times, from zero-based thinking about our programs to strategies for relating to our donors and making certain our fundraising programs are prepared to succeed not only now but when the economy recovers." —Eugene R. Tempel, president, Indiana University Foundation "Brilliant! No nonprofit organization can afford to ignore the insightful advice Mal Warwick offers in this concise and eminently readable book. It's practical, down-to-earth, and addresses the complex, real-world challenges of raising money in tough times." —Ben Jealous, president, NAACP "Fundraising When Money Is Tight is an important book in a difficult time for all. This is the right book for anyone who is committed to advancing the public good." —Jane Wales, founder, Global Philanthropy Forum, and vice president, Aspen Institute "This is a must-read book by any fundraising manager. It's timely, it's a good read, and the moment I put it down I made sure my managers got focused, got real, and got with the project today." —Mark Astarita, director of fundraising, British Red Cross

Author : David Lansdowne
Publisher : Emerson & Church, Publishers
Page : 244 pages
File Size : 32,95 MB
Release : 2004
Category : Business & Economics
ISBN : 9781889102191

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Why of all the hundreds of fund raising books available did Americorps Vista, with offices throughout the United States, single out The Relentlessly Practical Guide to Raising Serious Money as the premier book on the subject and provide a copy to thousands of its staff?

Author : Kim Klein
Publisher : John Wiley & Sons
Page : 452 pages
File Size : 30,68 MB
Release : 2016-04-18
Category : Business & Economics
ISBN : 1119209781

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The bible of grassroots fundraising, updated with the latest tools and methods Fundraising for Social Change is the preeminent guide to securing funding, with a specific focus on progressive nonprofit organizations with budgets under $5 million. Used by nonprofits nationally and internationally, this book provides a soup-to-nuts prescription for building, maintaining, and expanding an individual donor program. Author Kim Klein is a recognized authority on all aspects of fundraising, and this book distills her decades of expertise into fundraising strategies that work. This updated seventh edition includes new information on the impact of generational change, using social media effectively, multi-channel fundraising, and more, including expanded discussion on retaining donors and on legacy giving. Widely considered the 'bible of grassroots fundraising,' this practically-grounded guide is an invaluable resource for anyone who has to raise money for important causes. A strong, sustainable fundraising strategy must possess certain characteristics. You need people who are willing to ask and realistic goals. You need to gather data and use it to improve results, and you need to translate your ideas in to language donors will understand. A robust individual donor program creates stable and long-term cash flow, and this book shows you how to structure your fundraising appropriately no matter how tight your initial budget. Develop and maintain a large base of individual donors Utilize strategies that pay off sooner rather than later Expand your reach and get your message out to the donor pool Translate traditional fundraising methods into strategies that work for social justice organizations with little or no front money Basing your fundraising strategy on the contributions of individual donors may feel like herding cats—but it's the best way for your organization to maintain maximum freedom to pursue the mission that matters. A robust, organized, planned approach can help you reach your goals sooner, and Fundraising for Social Change is the field guide for putting it all together to make big things happen.

Author : Mal Warwick
Publisher : John Wiley & Sons
Page : 387 pages
File Size : 42,25 MB
Release : 2013-05-24
Category : Business & Economics
ISBN : 1118573218

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How to Write Successful Fundraising Appeals Now in a completely revised third edition, this classic book shows how to create winning appeals that will realize the full potential of direct mail and online fundraising. Written by fundraising guru Mal Warwick, with assistance from Eric Overman, this comprehensive resource gives nonprofit fundraising staff the information needed to write compelling fundraising appeals for any medium. If you follow Warwick’s guidelines, your direct mail and online fundraising campaigns will produce better results, year after year. Written in an easy-to-read style, the book is filled with practical techniques, proven approaches, and illustrative examples of both successful and unsuccessful appeals based on the authors’ wealth of experience fundraising for hundreds of nonprofits. Step-by-step and appeal by appeal, the book shows how to navigate the fundraising appeal process with ease. To meet the demands of today’s socially connected donors, this new edition explains how to mesh today’s online technologies with direct mail to produce optimal fundraising results. You’ll learn how to use e-mail, websites, Facebook, Twitter, and mobile technology to recruit more donors and raise more money. The book includes current research on timely topics such as online vs. offline behavior, online giving statistics, demographics, and best practices in integrated fundraising. If you’re a nonprofit professional eager to master the latest methods in fundraising, or simply need to write direct mail appeals for your organization, How to Write Successful Fundraising Appeals will help you hone your skills and create appeals that will hit the mark every time.

Author :
Publisher : John Wiley & Sons
Page : 191 pages
File Size : 38,54 MB
Release : 2004-05-21
Category : Business & Economics
ISBN : 0787977020

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In today's uncertain environment, where nonprofits find themselves grappling with the continued dowturn in the economy, the ongoing war on terrorism, government's cutbacks in social services, and a wave of organizational scandals--groups everywhere are straining to keep up with the increased demand for their services while struggling to generate funding. Fundraising in Times of Crisis draws on renowned consultant Kim Klein's more than twenty-five years of fundraising experience. This much-needed resource shows troubled groups how to identify what is really going on and how to assess the damage. Fundraising in Times of Crisis helps executive directors and development professionals of nonprofit organizations plan for both the short and long term and explains how to evaluate the success of their efforts. Checklists, tips, action steps and a wealth of examples walk you through the process of self-assessment and map out a road to recovery. No matter what your particular crisis--the sudden loss of an executive director, a public scandal, a major donor attrition, or a daunting increase in the demand for services--this book will show you how to survive and thrive in tough times.

Author : John Mutz
Publisher : John Wiley & Sons
Page : 384 pages
File Size : 33,75 MB
Release : 2010-02-04
Category : Business & Economics
ISBN : 0470618760

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The fun and easy way to raise money for your cause Fundraising For Dummies, 3rd Edition shows you how to take advantage of the latest strategies and resources available for raising money through everything from special events to online donations, in both good and bad economic times. The authors teach you how to market your organization using the most up-to-date tools and technologies available through the Internet. This expanded edition also offers information about philanthropy and tax law. Contains new tips and techniques for creating materials that bring in contributions and support for the more than 1.4 million charitable and nonprofit organizations in the United States Explains how to use social media to keep donors and volunteers engaged through Facebook, LinkedIn, Twitter, and Web technologies Covers grassroots online fundraising and how to host big events on a shoestring budget You'll also find tips on negotiating without alienating donors and developing long-term organizational goals. All these strategies are what makes this resource indispensable!

Author : Kim Klein
Publisher : John Wiley & Sons
Page : 500 pages
File Size : 16,82 MB
Release : 2022-03-02
Category : Business & Economics
ISBN : 1119845289

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A popular fundraising blueprint for small- to mid-sized nonprofit organizations In the newly revised Eighth Edition of Fundraising for Social Change, two nonprofit leadership veterans deliver a hands-on, how-to guide to establishing and expanding a diverse base of donors. The authors maintain a focus on groups working toward racial, economic, and climate justice, providing trustworthy and relevant information that can be easily understood. The book includes a free Instructor's Manual, as well as access to supplementary online content with additional resources. Readers will also find: "Spotlight" sections highlighting the reflections and wisdom of a varied group of fundraisers Insightful explorations about managing fundraising, including establishing a fundraising infrastructure, hiring a development director, and using consultants and coaches Discussions of budgeting and planning, as well as how to handle significant financial trouble An indispensable resource for nonprofit board members, managers, founders, and employees, Fundraising for Social Change is a must-read roadmap to raising money. It belongs on the bookshelves of leaders, activists and organizers seeking to advance racial, economic, environmental or social justice.

Author : Stephanie Roth
Publisher : John Wiley & Sons
Page : 331 pages
File Size : 19,68 MB
Release : 2005-09-29
Category : Business & Economics
ISBN : 0787981419

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Are you a volunteer with an organization, school, or project that needs to raise money? The Accidental Fundraiser is a how-to resource that guides you through the process of raising money from your community. The book presents eleven proven fundraising strategies that are easy to carry out and don’t require significant funds, large numbers of people, or extensive knowledge of fundraising. The authors, Stephanie Roth and Mimi Ho, show how to choose the right fundraising strategy (from house parties to bowl-a-thons) and include step-by-step instructions for carrying out all of the activities. In addition, The Accidental Fundraiser contains a wealth of worksheets and practical tips.

Author : Morgan Metz
Publisher : Createspace Independent Publishing Platform
Page : 34 pages
File Size : 14,56 MB
Release : 2016-04-21
Category : Fund raising
ISBN : 9781532888861

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You should get essential funds for your startup or NGO, but it is not an easy job. It is really difficult to perform different operations without money. Fundraising is a challenge in any economic climate, but it is important to use effective tools and strategies to get money for your business. Every organization typically needs income to manage different activities, pay different expenses, and pay the wages of labors and numerous other things. You may get numerous donors, but they will not be ready to pay you for your business. It is essential to understand their psychology and work to understand their requirements. You have to write a business proposal because this will help you to persuade your reader. It should be written in a friendly tone and get long-term advantages. This book is designed for your help so that you can create a suitable plan and proposal. Your donor base will play an important role in the success of your business. You should focus on the future and plan short term and long term benefits. It is important to understand the strategies and tools of fundraising. These will help you to get the advantage in the long-run. You should understand the needs of fundraisers and write a plan to impress them. Read this book because it will help you to write a plan and proposal. This will be a great chance for you to understand the needs of your donors.