[PDF] Clear And To The Point eBook

Author : Stephen M. Kosslyn
Publisher : Oxford University Press
Page : 235 pages
File Size : 14,42 MB
Release : 2007-08-13
Category : Psychology
ISBN : 0198043279

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True or False? Most PowerPoint presentations are: ·compelling ·illuminating ·informative ·clear and to the point Answer: False Make a change following the principles of Stephen Kosslyn: ·a world authority on the visual brain ·a clear and engaging writer Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways to fix them. For example, never use underlining to emphasize a word--the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of a presentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!

Author : Stephen M. Kosslyn
Publisher : Oxford University Press
Page : 235 pages
File Size : 34,54 MB
Release : 2007-08-13
Category : Psychology
ISBN : 0199886458

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True or False? Most PowerPoint presentations are: BLcompelling BLilluminating BLinformative BLclear and to the point Answer: False Make a change following the principles of Stephen Kosslyn: BLa world authority on the visual brain BLa clear and engaging writer Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways to fix them. For example, never use underlining to emphasize a word--the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of a presentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!

Author : Sam Leith
Publisher : The Experiment
Page : 274 pages
File Size : 39,45 MB
Release : 2018-08-07
Category : Language Arts & Disciplines
ISBN : 1615194622

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Good writers follow the rules. Great writers know the rules—and follow their instincts! Finding the right words, in the right order, matters—whether you’re a student embarking on an essay, a job applicant drafting your cover letter, an employee composing an email . . . even a (hopeful) lover writing a text. Do it wrong and you just might get an F, miss the interview, lose a client, or spoil your chance at a second date. Do it right, and the world is yours. In Write to the Point, accomplished author and literary critic Sam Leith kicks the age-old lists of dos and don’ts to the curb. Yes, he covers the nuts and bolts we need to be in complete command of the language: grammar, punctuation, parts of speech, and other subjects half-remembered from grade school. But more importantly, he charts a commonsense course between the “Armies of Correctness” and the “Descriptivist Irregulars.” For Leith, knowing not just the rules but also how and when to ignore them—developing an ear for what works best in context—is everything. In this master class, Leith teaches us a skill of paramount importance in this smartphone age, when we all carry a keyboard in our pockets: to write clearly and persuasively for any purpose—to write to the point.

Author : Garr Reynolds
Publisher : Pearson Education
Page : 316 pages
File Size : 35,83 MB
Release : 2009-04-15
Category : Business & Economics
ISBN : 0321601890

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FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Author : James Clear
Publisher : Penguin
Page : 321 pages
File Size : 49,15 MB
Release : 2018-10-16
Category : Business & Economics
ISBN : 0735211302

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The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

Author : Colleen Hoover
Publisher : Simon and Schuster
Page : 320 pages
File Size : 40,33 MB
Release : 2012-08-10
Category : Fiction
ISBN : 1476715939

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From the #1 New York Times bestselling author of It Starts with Us, It Ends with Us, and All Your Perfects. Sometimes two people have to fall apart to realize just how much they belong together. As Layken and Will’s emotion-packed story continues, a stunning and unforeseen revelation about Will’s past leaves them questioning everything that they thought they knew about each other. With the foundation of their relationship at risk, they must decide whether they are willing to fight for a future together, or to retreat back into solitude and heartache. How far does Will have to go to prove to Layken his love for her will last forever? It will require something truly extraordinary to keep this couple together, and the decisions they make and the answers they find will change not only their lives, but the lives of everyone around them.

Author : Simon Sinek
Publisher : Penguin
Page : 257 pages
File Size : 19,75 MB
Release : 2011-12-27
Category : Business & Economics
ISBN : 1591846447

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The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Author : Bjorn Poonen
Publisher : American Mathematical Soc.
Page : 358 pages
File Size : 49,66 MB
Release : 2017-12-13
Category : Mathematics
ISBN : 1470437732

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This book is motivated by the problem of determining the set of rational points on a variety, but its true goal is to equip readers with a broad range of tools essential for current research in algebraic geometry and number theory. The book is unconventional in that it provides concise accounts of many topics instead of a comprehensive account of just one—this is intentionally designed to bring readers up to speed rapidly. Among the topics included are Brauer groups, faithfully flat descent, algebraic groups, torsors, étale and fppf cohomology, the Weil conjectures, and the Brauer-Manin and descent obstructions. A final chapter applies all these to study the arithmetic of surfaces. The down-to-earth explanations and the over 100 exercises make the book suitable for use as a graduate-level textbook, but even experts will appreciate having a single source covering many aspects of geometry over an unrestricted ground field and containing some material that cannot be found elsewhere.

Author : Joel Schwartzberg
Publisher : Berrett-Koehler Publishers
Page : 129 pages
File Size : 40,45 MB
Release : 2017-10-16
Category : Business & Economics
ISBN : 1523094125

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In this indispensable guide for anyone who must communicate in speech or writing, Schwartzberg shows that most of us fail to convince because we don't have a point-a concrete contention that we can argue, defend, illustrate, and prove. He lays out, step-by-step, how to develop one. In Joel's Schwartzberg's ten-plus years as a strategic communications trainer, the biggest obstacle he's come across-one that connects directly to nervousness, stammering, rambling, and epic fail-is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. Global warming is real is not a point. Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

Author : Lionel Shriver
Publisher : Catapult
Page : 416 pages
File Size : 34,35 MB
Release : 2011-05-01
Category : Fiction
ISBN : 1582438870

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The inspiration for the film starring Tilda Swinton and John C. Reilly, this resonant story of a mother’s unsettling quest to understand her teenage son’s deadly violence, her own ambivalence toward motherhood, and the explosive link between them remains terrifyingly prescient. Eva never really wanted to be a mother. And certainly not the mother of a boy who murdered seven of his fellow high school students, a cafeteria worker, and a much–adored teacher in a school shooting two days before his sixteenth birthday. Neither nature nor nurture exclusively shapes a child's character. But Eva was always uneasy with the sacrifices and social demotion of motherhood. Did her internalized dislike for her own son shape him into the killer he’s become? How much is her fault? Now, two years later, it is time for her to come to terms with Kevin’s horrific rampage, all in a series of startlingly direct correspondences with her estranged husband, Franklin. A piercing, unforgettable, and penetrating exploration of violence and responsibility, a book that the Boston Globe describes as “impossible to put down,” is a stunning examination of how tragedy affects a town, a marriage, and a family.